House of Hackney

House Of Hackney is a clothing and interiors label specialising in British made goods with a store on Shoreditch High Street, based in the East London shopping district of Central London. It plays on traditional English design [1] and the products, with the exception of the Italian bed linens, are made in Britain.[2]

House Of Hackney
Private company
IndustryRetail
GenreBrand
Founded2010
FounderJavvy M Royle and Frieda Gormley
HeadquartersLondon, United Kingdom
ProductsLuxury British goods
ServicesFashion and homeware made in England
Websitewww.houseofhackney.com

History

Early history

House of Hackney is a print-based lifestyle brand.[3] Founded in London in 2010 [4] as an interiors label by husband and wife team[5] Javvy M Royle and Frieda Gormley. House of Hackney's interior and homeware range includes the Dalston Rose print which was nominated for Best British Pattern Design 2011.[6] Label co-founder Frieda Gormley previously worked as a buyer at Topshop.[7] House of Hackney products range from eiderdowns and dressing screens to fine bone china and lampshades.[8] The label expanded its product range to include retail fashion after US concept store Opening Ceremony invited House of Hackney to create a clothing collection in the brands signature prints. Having started off as an interiors brand, Javvy Royle and Frieda Gormley took their homeware prints into the garment realm.[9]

2013

Along with a permanent space at Liberty (department store) House of Hackney opened its flagship store in the heart of Shoreditch [10] A theme running through all of the product range is that it is all made in the UK and, where possible, in London.[11] In December 2013 House of Hackney designed one of the 5 Christmas trees situated around Hackney as part of the Hackney London Borough Council's 'Make Hackney Sparkle Campaign'.[12] With an aesthetic influenced by English heritage, albeit with a thoroughly modern interpretation, it was paramount to the founder’s vision that British-made materials and manufacturing would be used, keeping production close to home and supporting small traditional industries and creating local employment.[13] In December House of Hackney designed a capsule collection for ASOS.com. The 18 piece collaboration with ASOS.com, entitled ‘Dalston Tart’, mixed the label’s London Rose print with traditional Tartan.[14]

In October 2015, House of Hackney joined with Eastpak for a collection of backpacks.[15]

gollark: It wouldn't really work.
gollark: PotatOS has some pretty sophisticated event filtering capability, so the window manager could just run in the background inside the normal process manager.
gollark: Window Management Daemon.
gollark: Or potatowmd, possibly.
gollark: Window Manager.

See also

References
  1. "Urban Outfitters".
  2. "London Underground House of Hackney".
  3. "The 100 best shops in London: 10-1".
  4. "House of Hackney".
  5. "Hackney empire".
  6. "British Design Awards 2011".
  7. "Opening Ceremony To Explore House Of Hackney".
  8. "Hackney empire".
  9. "House of Hackney Fall/Winter 2013: Head to Toe and Floor to Ceiling". Open Ceremony New News.
  10. "House of Hackney".
  11. "House of Hackney".
  12. "Make Hackney Sparkle" (PDF).
  13. "About Us".
  14. "House of Hackney For Asos".
  15. "Eastpak & House of Hackney Team up for Printed Backpack Capsule | Highsnobiety". Highsnobiety. 2017-10-19. Retrieved 2017-10-19.

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