Golden Screen Cinemas

Golden Screen Cinemas, also known as GSC or GSCinemas, is an entertainment company in Malaysia. It is the largest Malaysian cinema company, with most of its cinemas are located in the Mid Valley Megamall with 21 screen cinemas and 2763 seats.[1]

Golden Screen Cinemas Sdn Bhd
Private
IndustryMedia, Entertainment
Founded1 April 1987
HeadquartersMalaysia
Key people
Koh Mei Lee (CEO)
ProductsCinema
ParentPPB Group
Websitewww.gsc.com.my

History

Golden Screen Cinemas was founded in 1987 under the name Golden Communications Circuit, a joint venture between Hong Kong's Golden Harvest and the Malaysian conglomerate PPB Group, the latter of whom operated a small set of Malaysian cinemas leased from Shaw Brothers Studio.[2] After a January 1988 merger between Golden Communications (GC) Circuit and the Malaysian branch of Cathay Organisation, the company was renamed Golden Screen Cinemas.[3]

Overview

As of January 2018, GSC has 344 screens in 36 locations throughout Malaysia.[4] Respective Malaysian states with GSC cinemas are Johor (3), Kedah (2), Kuala Lumpur (8), Melaka (2), Negeri Sembilan (2), Pahang (3), Penang (3), Perak (1), Putrajaya (2), Sabah (2), Sarawak (2) and Selangor (8).

GSC Cinemas

Johor
CinemaTotal HallsSeatsLocationRemarks
Paradigm Mall Johor Bahru162,107Johor BahruFeatures THX, DOLBY ATMOS, GSC MAXX, 4DX, and Premiere Class[5]
The Mall, Mid Valley Southkey181,645Johor BahruOpened 14 November 2019. Included with IMAX, 4DX, DOLBY ATMOS, Screen X, Play+, Onyx, and also Features Aurum Theatre, an ultra-luxury boutique cinema
Sunway Big BoxTBATBAIskandar PuteriOpening September 2020

Kedah
CinemaTotal HallsSeatsLocationRemarks
Amanjaya Mall81,306Sungai PetaniGSC Lite[6]
Aman Central Mall101,599Alor SetarFeatures THX, DOLBY ATMOS, and D-BOX[7]

Kuala Lumpur
GSC Cinema in Berjaya Time Square
CinemaTotal HallsSeatsLocationRemarks
The Gardens7226Mid Valley CityRenovated and converted into GSC AURUM. Re-opened on 5th Dec 2019[8]
Midvalley Megamall212,763Mid Valley CityFeatures THX, DOLBY ATMOS, ONYX Cinema LED, and D-BOX[9]
Berjaya Times Square91,426Bukit BintangFeatures DOLBY ATMOS and Premiere Class[10]
Cheras Leisure Mall4974Cheras[11]
MyTOWN Shopping Centre172,129CherasFeatures GSC MAXX, DOLBY ATMOS, D-BOX, THX, 4DX, play+, and Premiere Class[12]
Eko Cheras Mall81,161CherasFeatures DOLBY ATMOS[13]
Nu Sentral111,783BrickfieldsFeatures THX and DOLBY ATMOS[14]
Quill City Mall101,751Jalan Sultan IsmailFeatures THX and DOLBY ATMOS[15]

Malacca
CinemaTotal HallsSeatsLocationRemarks
AEON Mall Bandaraya Melaka101,783MalaccaFeatures DOLBY ATMOS and D-BOX[16]
Dataran Pahlawan Melaka Megamall102,004Bandar HilirFeatures DOLBY ATMOS[17]

Negeri Sembilan
CinemaTotal HallsSeatsLocationRemarks
Terminal 141010SerembanGSC Lite[18]
Palm Mall101659SerembanFeatures THX and D-BOX[19]

Pahang
CinemaTotal HallsSeatsLocationRemarks
East Coast Mall91,633KuantanFeatures DOLBY ATMOS and D-BOX[20]
Berjaya Megamall5948KuantanGSC Lite[21]
Mentakab Star Mall61,093MentakabGSC Lite[22]

Penang
CinemaTotal HallsSeatsLocationRemarks
Gurney Plaza121,610GeorgetownFeatures THX, DOLBY ATMOS, D-BOX, and Premiere Class[23]
Queensbay Mall81,528Bayan LepasFeatures DOLBY ATMOS[24]
Sunway Carnival Mall81,098Seberang JayaFeatures DOLBY ATMOS[25]

Perak
CinemaTotal HallsSeatsLocationRemarks
Ipoh Parade111,926IpohFeatures THX, DOLBY ATMOS, GSC MAXX, and D-BOX[26]

Putrajaya
CinemaTotal HallsSeatsLocationRemarks
Alamanda81,404Presint 1[27]
IOI City Mall132,133PutrajayaFeatures GSC MAXX, THX, D-BOX, DOLBY ATMOS, and 4DX[28]

Sabah
CinemaTotal HallsSeatsLocationRemarks
Suria Sabah81,471Kota KinabaluFeatures DOLBY ATMOS and D-BOX[29]
1Borneo Hypermall81,504Kota Kinabalu[30]

Sarawak
CinemaTotal HallsSeatsLocationRemarks
Bintang Megamall81,010MiriGSC Lite[31]
CityONE Megamall101,868KuchingFeatures THX, DOLBY ATMOS, and D-BOX[32]

Selangor
CinemaTotal HallsSeatsLocationRemarks
1 Utama132,180Bandar UtamaFeatures Gold Class, DOLBY ATMOS, SCREEN X, D-BOX, THX, and 4DX[33]
IOI Mall102,092PuchongFeatures DOLBY ATMOS and play+[34]
3 Damansara Shopping Mall81,465Damansara Utama[35]
Paradigm Mall91,566Kelana Jaya[36]
Setia City Mall91,570Setia AlamFeatures DOLBY ATMOS[37]
The Summit7931USJFeatures THX and DOLBY ATMOS[38]
Klang Parade81,323Klang[39]
Melawati Mall101,424Taman MelawatiFeatures THX, DOLBY ATMOS, and D-BOX[40]

Cinema Experience

GSC has certain cinema halls called "Cinema Experiences" that have specialty features. [41]

GSC Lite
Locations
Amanjaya Mall (Hall 8)
Mentakab Star Mall (Hall 6)
Terminal One (Hall 4)
Berjaya Megamall (Hall 5)
Bintang Megamall (Hall 8)

4DX

4DX halls are auditoriums that employ motion enabled chairs; these chairs create strong vibrations and sensations, as well as environmental controls for simulated weather conditions, such as lightning, rain, flashing (strobe) lights, fog, and strong scents.[42]

Locations
1 Utama (Hall 7)
IOI City Mall (Hall 3)
Paradigm Mall JB
The Mall, Mid Valley Southkey

AURUM

GSC's "AURUM" cinematic experience includes luxury recliners, private cabins, individualised services, continental dining. Each AURUM ticket offers moviegoers a food delivered directly to their seats; tickets also include a private screening for up to 20 people, as well as a built-in karaoke system.[43]

Locations
The Mall, Mid Valley Southkey
The Gardens Mall

D-BOX

D-BOX theatres incorporate movement through chairs during screenings.[44]

Locations
1 Utama (Hall 3)
AEON Bandaraya Melaka (Hall 1)
CityOne Megamall (Hall 1)
East Coast Mall (Hall 1)
Gurney Plaza (Hall 3)
IOI City Mall (Hall 11)
Ipoh Parade (Hall 1)
Melawati Mall (Hall 1)
Mid Valley Megamall (Hall 18)
MyTOWN Shopping Centre (Hall 3)
Palm Mall (Hall 1)
Paradigm Mall JB (Hall 1)
Pavilion KL (Hall 3)
Suria Sabah (Hall 1)
The Mall, Mid Valley Southkey (Hall 4) (opening soon)

DOLBY ATMOS

DOLBY ATMOS specialises in increased sound quality. The hall allows sound to move throughout the theatre, to emulate natural and lifelike audio effects. The experience employs up to 64 speakers.[45]

Locations
1 Utama (Hall 3)
AEON Bandaraya Melaka (Hall 1)
Aman Central Mall (Hall 2)
Berjaya Times Square (Hall 1)
CityOne Megamall (Hall 1)
Dataran Pahlawan (Hall 4)
East Coast Mall (Hall 1)
Eko Cheras Mall (Hall 2)
IOI City Mall (Hall 10 & Hall 11)
IOI Mall (Hall 3)
Ipoh Parade (Hall 1)
Melawati Mall (Hall 1)
Mid Valley Megamall (Hall 18)
MyTOWN Shopping Centre (Hall 3)
Nu Sentral (Hall 3)
Paradigm Mall JB (Hall 1)
Queensbay Mall (Hall 1)
Quill City Mall (Hall 1)
Setia City Mall (Hall 1)
Sunway Carnival Mall (Hall 7)
Suria Sabah (Hall 1)
The Summit (Hall 7)

GSC MAXX

GSC MAXX incorporates dual digital projectors, an active polarized 3D system, and Dolby CP850 sound processes.[46]

Locations
IOI City Mall (Hall 10 & Hall 11)
Ipoh Parade (Hall 1)
MyTOWN Shopping Centre (Hall 3)
Paradigm Mall JB (Hall 1)

Gold Class

Gold Class auditoriums come with accompanying lounges and toilets, reclining seats, and a table for every two seats.[47]

Locations
1 Utama (Hall 1)
Pavilion (Hall 1)

IMAX

IMAX features immersive audio combined with high definition images.[48]

Locations
The Mall, Mid Valley Southkey (Hall 1)

Onyx

The Onyx cinematic experience features ultra-sharp, high-definition content on the silver screen, with an accompanying LED theatre display. It is the world's first Digital Cinema Initiatives (DCI)-compliant High Dynamic Range (HDR) LED theatre display. Onyx Halls are equipped with JBL by HARMAN Professional Solutions audio technology.[49]

Location
Mid Valley Megamall (Hall 11)

Premiere Class

Premiere Class experiences have spacious seats, trays, lounges, and toilets.[50]

Locations
Berjaya Times Square (Hall 2)
Gurney Plaza (Hall 1)
MyTOWN Shopping Centre (Hall 13)
Paradigm Mall JB (Premiere Class Hall 1 & Premiere Class Hall 2)

PlayPlus

PlayPlus is a family and child-friendly service.[51]

Locations
IOI Mall
IOI City Mall (coming soon)
East Coast Mall (coming soon)
The Mall, Mid Valley Southkey

Screen X

Screen X provides a 270° viewing experience.[52]

Locations
1 Utama

THX

THX is known for its architectural design, acoustics, sound isolation, and audio-visual equipment performance.[53]

Locations
1 Utama (Hall 2 & Hall 3)
Aman Central Mall (Hall 2)
CityOne Megamall (Hall 1)
Gurney Plaza (Premiere Class Hall 2, Hall 2 & Hall 3)
IOI City Mall (Hall 10 & Hall 11)
Ipoh Parade (Hall 1)
Mid Valley Megamall (Hall 11, Hall 12, Hall 13 & Hall 18)
Nu Sentral (Hall 3)
Palm Mall (Hall 1)
Pavilion (Hall 2 & Hall 3)
Quill City Mall (Hall 1)
The Summit (Hall 7)
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See also

References
  1. "TGV confirms exploring Kelantan market, but says no Kota Baru cinema plans yet". Retrieved 28 July 2016.
  2. "Golden Village Celebrates 30 Years of Exhibition Innovation". Variety. 2 June 2017. Retrieved 9 December 2018.
  3. "Cinema chains merge to create biggest entity". New Straits Times. 16 January 1998. Retrieved 16 February 2010.
  4. "Vietnam cinema venture to boost PPB earnings". Retrieved 28 July 2016.
  5. https://www.gsc.com.my/html/location.aspx?ID=3685&PID=3686
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  10. https://www.gsc.com.my/html/location.aspx?ID=204&PID=343
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  12. https://www.gsc.com.my/html/location.aspx?ID=204&PID=3136
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  14. https://www.gsc.com.my/html/location.aspx?ID=204&PID=349
  15. https://www.gsc.com.my/html/location.aspx?ID=204&PID=348
  16. https://www.gsc.com.my/html/location.aspx?ID=328&PID=329
  17. https://www.gsc.com.my/html/location.aspx?ID=328&PID=330
  18. https://www.gsc.com.my/html/location.aspx?ID=331&PID=332
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  21. https://www.gsc.com.my/html/location.aspx?ID=324&PID=326
  22. https://www.gsc.com.my/html/location.aspx?ID=324&PID=327
  23. https://www.gsc.com.my/html/location.aspx?ID=336&PID=337
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