G2R

GIIR was established in 2004 and is Korea’s first advertising group holding company engaged in investment and management consulting for its subsidiaries, which specialize in advertising and media communications, including advertising, media, and out-of-home advertising (OOH) advertising. GIIR has established a marketing communications group that consists of a number of advertising and media agencies.

GIIR
지투알
Founded2004 in South Korea
HeadquartersSeoul, South Korea
Key people
Chong S. Lee, CEO
OwnerLG Corp 35%
Cavendish Square Holdings 28.8%
Hwang Soon-tae 5.2%
National Pension Service 5.1%
ParentLG Corporation
WebsiteGIIR

It is a subsidiary of LG Corporation.

Subsidiaries

  • HS Ad, ad creation and advertising agency
  • LBEST, advertising agency
  • W Brandconnection Co, advertising agency
  • Bugs Com Ad, OOH media such as bus advertising
  • Alchemedia, mMedia agency
  • G Outdoor, OOH media agency
  • TAMS Media, OOH advertising such as subway lighting ads
  • Beijing Yuanzhimeng Advertising Co., Ltd, advertising agency
  • GIIR America, Inc, advertising agency
gollark: There were backups, of course, but it was quite funny.
gollark: One time someone on a server I was on accidentally blew up all of spawn with one due to a technical error in the computers controlling the reactor.
gollark: Also, the explosion is just silly.
gollark: The reactor is kind of cool but also does the DE thing of "haha big number good".
gollark: Particularly the whole "chaos guardian" thing, which is just ridiculous - it's a boss with an attack which *instantly kills you*, except DE armour can magically save you from death for a lot of power, so you're forced to use that.
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