Concha y Toro

Concha y Toro is the largest producer of wines from Latin America and is one of the global leaders in its field. It is headquartered in Santiago, Chile.

Viña Concha y Toro S.A.
Sociedad Anónima
Traded asBCS: CONCHATORO
IndustryBeverage
Founded1883
FounderMelchor de Concha y Toro 
HeadquartersSantiago, Chile
Key people
Alfonso Larraín Santa Maria (Chairman)
Eduardo Guilisasti Gana (CEO)
Don Melchor de Santiago Concha y Toro (Creator)
ProductsWine
Revenue US$ 965.68 million (2017)
US$ 74.36 million (2017)
Number of employees
3,596
Websiteconchaytoro.com

Concha y Toro Winery is located in Chile. It comprises 8.720 ha.[1] spread throughout Chile's major wine regions: Maipo, Maule, Rapel, Colchagua, Curico, and Casablanca.

History
Concha y Toro House, Pirque

The Concha y Toro Vineyard was founded by Don Melchor de Santiago Concha y Toro and his wife, Emiliana Subercaseaux, in 1883.[2] To start the winery, he brought grape varieties from the Bordeaux region in France.[2] The grapes that he brought were: Cabernet Sauvignon, Sauvignon Blanc, Semillon, Merlot, and Carmenère. The vineyard was incorporated as a stock company in 1923 and shares were sold in the Santiago stock market.[2] Concha y Toro began exporting wine in March 1933 to the port of Rotterdam, the Netherlands. In 1950, the winery began to acquire more vineyards and also began the process of adapting its business to new markets and meeting a higher demand.

In 1971, Eduardo Guilisasti Tagle became Chairman of the Board, who succeeded in expanding the company. In 1987, after partnering with U.S. importer Banfi Vintners, the company started to incorporate more advanced technology in all of its production stages. It also started using small French oak barriques.

In 1994, shares of Viña Concha started trading on the New York Stock Exchange. The company voluntarily delisted from the NYSE in 2018 to reduce administrative costs.[3]

On December 7, 2002, CONCHA Y TORO SA was awarded as top 100 winter wine.[4]

Not only the origins of Concha y Toro are connected to Chilean nobility and aristocracy. Nowadays the directory of the company is composed by the present Marquess of Casa Concha, a Chilean diplomat and ambassador.[5] In 1999, the company's president Alfonso Larraín Santa María claimed the title of Marquess of Larraín in Spain. His mother, the current Marchioness, gave Larraín the power to claim the title.[6]

Vineyards and factories of Concha y Toro in Puente Alto, Santiago, are connected by roads with names such as Marqués de Casa Concha or Conde de la Conquista, noble titles connected to the history of the company.

Grape varieties

Concha y Toro produces several varietals. White: Chardonnay, Sauvignon blanc, Semillon, Gewürztraminer Red: Cabernet Sauvignon, Merlot, Carmenère

Vineyards

Chile
Some of the wine producing regions are shown here.
  • Maipo Valley - Characteristics: Flatland irrigated by an Andean river. Vineyards: Don Melchor[7], Almaviva[8], Pirque, Santa Isabel
  • Maule Valley - Characteristics: Rich lands. Choice root stocks from the Concha y Toro nurseries. Vineyards: Rauco, Lontué, San Clemente, Curico
  • Rapel Valley - Characteristics: Broad range of varietals. Vineyards: Casillero del Diablo[9], Peumo, Rucahue
Casillero del Diablo
  • Casablanca Valley - Vineyards: El Triángulo

Argentina
  • Mendoza - Vineyards: Trivento

California

Concha y Toro bought the California portfolio of wines from Brown-Forman in 2011.[10]

  • Fetzer[11], wine
  • Bonterra, wine
  • Five River Wines
  • Bel Arbor Wines
  • Jekel Vinyards
  • Coldwater Creek Wines
  • Sanctuary Wines
  • Little Black Dress Wines

References
  1. Concha y Toro – Annual Report – 2008
  2. Concha y Toro – History Archived February 27, 2007, at the Wayback Machine
  3. "VIÑA CONCHA Y TORO S.A. Announces Voluntary Delisting of American Depositary Receipts from the New York Stock Exchange". Yahoo Finance. June 21, 2018. Retrieved December 21, 2019.
  4. "Top 100 winter wines".
  5. Concha y Toro – Directorio. Retrieved February 18, 2010.
  6. BOE de 03/07/1999 – Sección V – The Spanish Official Gazette. Retrieved February 18, 2010.
  7. http://www.donmelchor.com/en/home/
  8. https://www.almavivawinery.com/en/the-wine/
  9. http://www.casillerodeldiablo.com/en
  10. "Concha y Toro Buying Fetzer for $238 Million". Wine Spectator. Retrieved December 31, 2012.
  11. https://www.fetzer.com/


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