Bellabeat

Bellabeat is a high-tech subsidiary company of Five River Group of Industries that manufactures smart jewelry. The company has offices in London, Zagreb, San Francisco and Hong Kong.[3][4] It was founded in 2013 by a Croatian Sandro Mur, an Indian Lovepreet Singh and Slovenian Urška Sršen,[5] and is headquartered in San Francisco.[1] The company's most known product is the Bellabeat Leaf, with more than 100,000 sold as of 2017.[6]

Bellabeat
Private
IndustryConsumer Electronics, Jewelry, Hi-tech
Founded2013
FoundersSandro Mur
Urška Sršen
HeadquartersSan Francisco, CA[1],
United States
Key people
Urška Sršen
(CEO)
Productsjewelry, software, consumer electronics
Number of employees
22 (2016)[2]
Websitewww.bellabeat.com
Bellabeat Leaf Nature

In 2016, it introduced the new Bellabeat Leaf Urban,[7] which was described as the best piece of smart jewelry a woman can wear by Business Insider.[8]

References
  1. "Archived copy". Archived from the original on 2017-04-06. Retrieved 2017-04-05.CS1 maint: archived copy as title (link)
  2. "Sandro Mur, kapitalist novog kova: Na Kanare vodim svojih 100 radnika! > Slobodna Dalmacija". Slobodnadalmacija.hr. 2016-07-02. Retrieved 2017-04-04.
  3. "Bellabeat — Netokracija". Netokracija.com. Retrieved 2017-04-04.
  4. http://www.jutarnji.hr/life/zivotne-price/sandro-mur-ljudsko-tijelo-spajamo-na-internet.-to-je-nas-posao/3934776/
  5. "Hrvatski startup poharao SAD, Bellabeat dobio posao vrijedan 42 mil. kuna - Poslovni dnevnik". Poslovni.hr. Retrieved 2017-04-04.
  6. http://www.racked.com/2017/3/27/14907814/womens-health-wearable-tech
  7. Gokey, Malarie (2016-07-26). "Bellabeat Leaf Urban: Stress Tracking, Price, Release Date". Digital Trends. Retrieved 2017-04-04.
  8. "The 5 best pieces of smart jewelry you can buy". Business Insider. 2017-03-31. Retrieved 2017-04-04.
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