2009 Mnet Asian Music Awards

The 2009 Mnet Asian Music Awards (MAMA) was the eleventh of the annual music awards in Seoul, South Korea that took place on November 21, 2009 at the Seoul Sports Complex.

2009 Mnet Asian Music Awards
DateNovember 21, 2009 (2009-11-21)
LocationSeoul Sports Complex, Seoul, South Korea
Hosted byTiger JK
Most awards2NE1 (3)
Most nominations2NE1 (4)
WebsiteMnet Asian Music Awards
Television/radio coverage
NetworkSouth Korea: Mnet
Japan: Mnet Japan
SEA Countries: Channel V
China:Zhejiang Satellite TV
Runtimearound 200 minutes

Newcomer girl group 2NE1 lead the nominations with 4 counts, followed by label-mate G-Dragon, soloist Baek Ji Young, and boy group 2PM with 3 each. At the end of the ceremony, 2NE1 received the most wins with 3 out of 4 including the Song of the Year daesang award. Next to them was boy and girl groups 2PM and Brown Eyed Girls respectively with 2 wins.

Background

After ten years of holding the event under the name "M.net Korean Music Festival" (MKMF), the award-ceremony started to have a new name called "M.net Asian Music Awards" or simply "MAMA". This marked a change in concept and the way they will handle how people may vote for which artists win the awards.[1] With its slogan "Asian Wave", MAMA was broadcast live in China, Japan, Hong Kong and Southeast Asia through Channel V International.

A VTR of artists congratulating the event was also shown including Janet Jackson, Nicole Scherzinger, Lady Gaga, Black Eyed Peas, Mai Kuraki, and Ludacris. Taiwanese artists Ming Dao, future Miss A member Wang Feifei, and Sarah also presented an award, which was broadcast live in Taiwan.[2]

Winners and nominees

2PM, Artist of the Year and Best Male Group
G-Dragon, Album of the Year
2NE1, Song of the Year, Best Music Video, and Best New Female Artists
Tiger JK, Best Male Solo Artist
Baek Ji-young, Best Female Solo Artist
Supreme Team, Best New Male Artists
Brown Eyed Girls, Best Female Group and Best House & Electronic
SS501, Best OST
Kara, Best Dance Performers
Kim Tae-woo, Best Ballad R&B
Boohwal, Best Rock
8Eight, Best Mixed Group
TVXQ, Best Asia Artist
TVXQ, Asia Recommend Award
Park Jin-young (JYP), Best Asian Composer
AKB48, Asia Recommend Award
Lollipop, Asia Recommend Award

Winners are listed first and highlighted in boldface.[3][4]

Album of the Year
(daesang)
Artist of the Year
(daesang)
Song of the Year
(daesang)
Best Music Video

Best New Male Artists Best New Female Artists
Best Male Group Best Female Group
Best OST Best Dance
Best Male Solo Artist Best Female Solo Artist
Best Ballad R&B Best Rock
Best Hiphop Best House & Electronic
Best Trot Best Mixed Gender Group
  • Hong Jin-young - "Love Battery"
    • Seong Jin Yoo - "Fit Perfectly"
    • Park Hyun Bin - "Brilliant life"
    • Wink - "embarrassed"
    • Ju Hyun Mi & Seohyun - "Jjarajajja"
Special awards

Multiple awards

Artist(s) with multiple wins

The following artist(s) received two or more wins (excluding the special awards):

Awards Artist(s)
3 2NE1
2 2PM
Brown Eyed Girls

Artist(s) with multiple nominations

The following artist(s) received more than two nominations:

Nominations Artist(s)
4 2NE1
3 Baek Ji-young
G-Dragon
2PM

Presenters and performers

The following individuals and groups, listed in order of appearance, presented awards or performed musical numbers.[2][5][6]

Presenters

Name(s)Role
Jeong Ga-eunPresenter of the award for Best New Male Artists
DavichiPresenter of the award for Best New Female Artists
Baby V.O.X.Introduced the 2nd wave
Julien KangVTR - Reported Trot and Hallyu Wave via MAMA News
Seo Young and Julien KangPresenters of the award for Best Trot
Lee Yong-Woo and Hyun Jyu-niPresenters of the award for Best Dance
Lee Sagan and Richard O'NeillPresenters of the award for Best Mixed Gender Group
Kim Jin-pyoPresenter of the award for Best Hiphop
Nam Ji-hyun and Lee Seung-hyoPresenters of the award for Best Rock
Park Han-byulPresenter of the award for Asia Recommended Award (Japan)
Han Go-eunPresenter of the award for Best House & Electronic
Yoon Jong-shin and HareemPresenters of the award for Best Ballad R&B
2NE1 and Supreme TeamPresenters of the award for Best Asia Star Award
Kang Ye-won and Yoo Young-seokPresenters of the award for Best Male Solo Artist
Park Han-byul and HwihwangPresenters of the award for Best Female Solo Artist
Nicole ScherzingerIntroduced "Nobody Syndrome" (Best Asian Composer)
Koo Jun Yup and JunanIntroduced MAMA in Taiwan
Ming Dao, Wang Feifei, SarahPresenters of the award for Asia Recommended Award (China)
Lee Seung-yeon and CGV rep. Kang Seok-heePresenters of the award for Best Music Video
Baby V.O.X.Presenters of the award for Best Female Group
Jin GooPresenter of the award for Best Male Group
Yoon Je-kyoonPresenter of the award for Album of the Year
Kang Ho-dongPresenter of the award for Song of the Year
Kwon Sang-wooPresenter of the award for Artist of the Year
Tiger JKClosing Remarks

Performers

Name(s) Performed Notes
Tiger JK of Drunken Tiger"Monster"1st Wave: Asian Fever
Brown Eyed Girls, Kara ft. Dr. Core 911"Sign", "Honey", "Step" and "Abracadabra remix2nd Wave: Girls X Girls
Superstar K1's Seo In-guk ft. Baek Ji-young, Hyun Jyu-nim and MFM Church Choir"Don't Forget Me", "Boom Boom Pow", "Calling You"3rd Wave: Super Stardom
AKB48"River"Best Asia Recommended Award (Japan) awardee
2NE1"I Don't Care", "Kiss", "You And I", "Please Don't Go"4th Wave: '21st Street' a Musical
Dae Ijin, Park Jae-eun, Kim Juwang, Gil Hakmi, Jo Moon geun, Park Taejin, Jeong Seon-guk, Park Narae, and Park Semi ft. Yoon Jong-shin and Hareem"Today More Than Yesterday", "Love Rain", "Love... That Guy", "After Love", "Like Being Shot By A Bullet"R&B Performances
Miryo, Ha Joo Yun, Hyuna and Jeon Ji-yoon and Yoon Mi-rae (T)"Lip Gloss", "Pay Day"5th Wave: Free to the Women
Ivy ft. Nichkhun, 2PM ft. Park Jin-young (JYP)"Touch Me", "Heartbeat", "Again & Again"6th Wave: World Of Temptation
4Minute, Lollipop F"Muzik", "I Am Legend"
G-Dragon and Taeyang"Heartbreaker", "Wedding Dress", "Where U At", "Korean Dream"7th Wave: Korean Dream
Seo In Young, Kim Tae-woo, Epik High, Shim Soo-bong"That Person of that Time", "I Love You All I Know", "1 Million Roses"8th Wave: That Person of that Time

Controversy

Boycott

S.M. Entertainment and Inwoo Production boycotted the event on November 21, hence none of their artists attended the event. The latter company, representing trot singers Jang Yun-jeong and Park Hyun-bin, announced the boycott and questioned the fairness of the awards ceremony. Meanwhile, the former stated through a press release that they have reservation regarding the standard of fairness and criteria used in their selections, citing that Girls' Generation had topped a music chart for nine consecutive weeks but was never placed first place on their show and only debut on their charts a month after the album was released. They also asked that their artists be removed from a mobile poll which requires participants to pay a fee in order to vote saying they "do not want to see fans suffer any damage from the poll which has commercial intentions".[7]

SS501 from DSP Media, Son Dam-bi and After School from Pledis Entertainment also did not attend the award ceremony but cited scheduling conflicts rather than boycott.[8][9]

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References

  1. "MKMF goes into history" Asiae. 20 October 2009. Retrieved 2012-04-17
  2. "2009 Mnet Asian Music Awards Part1" Archived 2015-12-08 at the Wayback Machine. MAMA. Retrieved 2014-12-18.
  3. "2009 Mnet Asian Music Awards". Awards and Winners. Retrieved 2014-12-14.
  4. "2009 M.net Korean Music Festival Winners list" Archived January 27, 2013, at the Wayback Machine. MAMA. Retrieved 2014-12-14.
  5. "2009 Mnet Asian Music Awards part2" Archived 2014-12-22 at the Wayback Machine. MAMA. Retrieved 2014-12-21.
  6. "2009 Mnet Asian Music Awards part3" Archived 2014-12-22 at the Wayback Machine. MAMA. Retrieved 2014-12-22.
  7. Kim, Jessica (3 November 2009). "SM singers boycott Mnet music award". Asiae. Retrieved 26 April 2012.
  8. Park, Kun-ouc (4 November 2009). "DSP plays down MAMA boycott rumor". Asiae. Retrieved 26 April 2012.
  9. Lynn, Kim (9 November 2009). "Son Dambi, After School also not attending Mnet awards". Asiae. Retrieved 26 April 2012.
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