There are some framework which evaluates the business impact of technical vulnerabilities but in the end it all comes down to question
How much this specific vulnerability affect my business and to what extend?
For example for some websites xss vulnerability may not be considered as critical because it didn't put a lot of risk for their business goal or for their potential clients but for some websites it may cause them losing their client , hurting their business goal.
So before blindly accepting any standard evaluate your business goals and impact of any technical bug on your business based on your business goals and then categorized vulnerabilities accordingly