Victor Gustav Bloede (advertising)
Victor Gustav Bloede III (31 January 1920 – 10 February 1999), was an advertising executive for Benton & Bowles who introduced the slogan Good to the last drop for Maxwell House coffee.[1]
Victor Gustav Bloede III | |
|---|---|
| Born | January 31, 1920 Baltimore, Maryland |
| Died | February 10, 1999 (aged 79) |
| Education | University of Maryland |
| Occupation | Advertising executive |
| Employer | Benton & Bowles |
| Spouse(s) | Merle Huie (m. 1945; his death) |
| Parent(s) | Victor Gustav Bloede, II. Helen (née Yoe) Bloede |
He married Merle Huie, daughter of Hulon William and Anna (née Lohn) Huie, on March 11, 1945. Merle was born in Brady, Texas, on May 4, 1921.[2]
References
- King, Sharon R. (February 13, 1999). "Victor G. Bloede, 79, Ex-Chief Of Benton & Bowles, Is Dead". The New York Times. Retrieved 2008-05-22.
Victor G. Bloede, a former advertising executive who helped introduce the slogan Good to the last drop for Maxwell House coffee as well as other enduring advertising campaigns for consumer products, died on Wednesday in Boca Raton, Fla., from complications after surgery. He was 79.
- Marquis Who's Who, LLC (1983), Who's Who of American Women, 1983-1984 (13 ed.), Marquis Who's Who, p. 74, ISBN 978-0-8379-0413-9
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