Sunny Delight Beverages

Sunny Day Beverages Co. is the creator of SunnyD, formally known as Sunny Delight. It spun off from Procter & Gamble in 2004. The company is owned by Harvest Hill Beverage Company.

Headquarters

The company has one main headquarter located in Blue Ash, Ohio (Cincinnati mailing address) with a head count of 615 employees. Sunny Delight Beverages Co. 10300 Alliance Road, #500 Cincinnati, Ohio 45242

Manufacturing plants

There are five manufacturing plants located in America:

  • New Jersey: 10 Corn Road, Dayton
  • Texas: 4000 Howe Drive, Sherman
  • Georgia: 7000 LaGrange Boulevard, Atlanta
  • California: 1230 North Tustin Avenue, Anaheim
  • Massachusetts: 20 Harvard Road, Littleton

Sustainability efforts and achievements

Sunny Delight has set goals in three sustainability areas: environmental, economic and social.[1] A quote from their CEO states: "We pursue sustainability because it so strongly fits with the personal values of those who manage SDBC every day. We want our company to be a positive force in our communities and to become a well-respected citizen. We want our families to be proud of the work we do every day".[2]

Environmental efforts in 2013

[3]

  • Sunny Delight Beverages Company (SDBC) reduced packaging materials by 37 million pounds since 2005. Their corrugated reduction alone represented 26 million pounds.
  • 94.5% of transportation miles were on SmartWay-certified carriers
  • Continued use of a compressed natural gas (CNG) delivery fleet in the Los Angeles area created annualized savings of 320,000 gallons of diesel fuel.
  • Realized a 23% reduction in carbon inventory versus previous year (in 2013)
  • Saw 13% reduction in per-unit non-product related water usage.
  • Reused, re-circulated or recycled 3.1 billion gallons of water in 2013.
  • Accomplished a 4.4% reduction in per-unit energy usage

Economic achievements

SDBC seeks to increase profits through stewardship of resources and improvements in the taste, healthiness, and packaging of their products.

  • Recycling efforts are a revenue stream[2]
  • Introduced three new products that they believe will help increase revenue and volume as consumers become aware of and purchase them: SunnyD pouches geared toward the lunchbox occasion; SunnyD Chillers to satisfy consumers during thirstquenching occasions; and Sparkling Fruit2O to provide consumers with the excitement of carbonation married with natural fruit flavors and a trusted brand name.[3]
  • Significantly increased the use of aseptic packaging capability – a process generating great tasting, preservative free products.

Social efforts

As of 2013, SDBC accomplished the following in employee health improvements:[3]

  • Motivated healthy behavior changes by rewarding employees up to $300/year for maintaining/improving specific biometric measures.
  • Developed innovative competitions using employees’ Nike+Fuelbands to encourage exercise.

They also made significant contributions to local communities in the following ways:

  • Contributed $744,000 in monetary and product donations to more than 100 national and local organizations.
  • Donated another 234,000 books to classrooms through SunnyD Book Spree, for a total donation of more than $6 million worth of books since the program began in 2009.
  • Provided 85,000 meals to school children who rely on the school system for weekend meals through SunnyD's "Blessings in a Backpack" promotion, which was a partnership with the Blessings organization.

Executive team
  • John Childs-Chairman of the Board
  • William B. Cyr-President and CEO
  • William Schumaker-Chief Operating Officer and Chief Financial Officer
  • Michael Burton-Vice President
  • John R. Crosetti-Senior Vice President of US Sales
  • Ellen Iobst-Senior Vice President and Supply Chain Design and Chief Sustainability Officer
  • Rick Zimmerman-Senior Vice President Business Development and Innovation

Leadership team
  • Daniel W. Coester-Vice President of the Wal-Mart Team
  • Joe Shankland-Vice President of DSD and Co-Packing
  • Daniel Sileo-Vice President of Manufacturing
  • Timothy Voelkerding-Vice President and Treasurer
  • Sue Williams-Vice President of Engineering
  • Athena Wong-Vice President of Human Resources
  • Eddie Young- Vice President of Sales Planning

Products
  • SunnyD
  • SunnyD Baja (shelf-stable)
  • SunnyD Burst
  • SunnyD Intense Sports
  • SunnyD Orange Blends
  • Fruit Simple
  • Elations
  • Veryfine
  • Fruit2O

History

[4]

  • 1963 Sunny Delight founded in Florida by 2 dads, Howard Dick and Phil Grinnell.
  • 1966 Purchased by Coca-Cola Bottling operation.
  • 1970 First production of Sunny Delight Florida Citrus Punch in Mt. Dora, FL.
  • 1982 Bottler sold Doric Foods to parent company, Coca-Cola.
  • 1983 Coca-Cola sold Doric Foods to a joint venture between Charterhouse Group International and American Fruit Co., creating Sundor Brands Inc.
  • 1989 Procter & Gamble acquired Sundor Brands Inc. and the growing Sunny Delight brand.
  • 1997 SunnyD expanded into Canada.
  • 1998 SunnyD expanded into Europe.
  • 2004 Sunny Delight Beverages Co. established when J. W. Childs, a Boston-based private equity firm, acquired Sunny Delight brands from Procter & Gamble.*
  • 2007 Elations U.S. national launch.
  • 2007 Veryfine and Fruit2O acquired from Kraft.
  • 2009 Bossa Nova acquired from founder.
  • 2011 Sunny Delight Europe sold to Orangina Schweppes.
  • 2016 Sunny Delight Beverages Co. sold by J. W. Childs to Brynwood Partners.[5]

References
  1. "Sustainability efforts pay off for Sunny Delight's business". Sunny Delight Bevarages. Archived from the original on December 19, 2013.
  2. "The Sunny Delight Beverages Co Sustainability" (PDF). Association of New Jersey Recyclers. May 17, 2012. Retrieved April 27, 2020.
  3. "Sustainability focus" (PDF). Sunny Delight Beverages. 2013. Archived from the original (PDF) on April 16, 2015.
  4. "Sunny Delight Beverages Co. History". Sunny Delight Beverages. Archived from the original on August 28, 2017.
  5. Coolidge, Alexander (January 14, 2016). "Firm acquires Sunny Delight". The Enquirer. USA Today Network. Retrieved April 27, 2020.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.