Strategic media
Strategic media runs opposed to tactical media in the sense that it is power (or in this case media influence) coming from a "higher" entity to control those with less power. It is essentially the material that larger media companies screen to the masses. The information is processed by the few and spread to the masses, it has the potential to guide or misguide audiences depending on the strategy of the media influence.
See also
- Subaltern (postcolonialism)
- Al Jazeera effect
- Agenda-setting theory
- Media influence
References
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.