Populus Ltd

Populus is a market research company in the United Kingdom formed in 2003.

Not to be confused with Populous (company).

Populus co-founded the British Polling Council in 2004 and regularly publishes opinion polls on voting intention and as well as other political and commercial issues.[1][2] It is also a member of the Market Research Society[3]

Populus conduct telephone research using Random digit dialing.[4]

References
  1. "On November 15th the British Polling Council (BPC) will be launched". British Polling Council. 2004-11-01. Archived from the original on 2010-04-13. Retrieved 2009-08-14.
  2. "Polling Archive > Politics". Populus. Archived from the original on 2009-08-31. Retrieved 2009-08-14.
  3. https://www.mrs.org.uk/researchcompany/populus-ltd
  4. "Populus Data Solutions web site". 2012. Retrieved 2013-06-30.


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