Nepal Tourism Board

The Nepal Tourism Board (NTB) is an organization of Nepal under the Ministry of Culture, Tourism and Civil Aviation. It is commissioned to promote the country's tourism industry and derive an according strategy for the Government of Nepal.[1] It is financed by collecting fees from tourists visiting Nepal.[2][3] It is also responsible for issuning permits for touristic trekking and mountaineering in Nepal.

Nepal Tourism Board
Agency overview
FormedDecember 31, 1998[1]
Jurisdiction   Nepal
HeadquartersBhrikutimandap, Kathmandu, Nepal[2]
Minister responsible
Agency executive
  • Kedar Bahadur Adhikari, Chairman
Parent agencyMinistry of Culture, Tourism and Civil Aviation, Government of Nepal
Websitehttps://www.welcomenepal.com/

History

Nepal Tourism Board was established in 1998 by the Government of Nepal in cooperation with the private sector tourism industry[2] and replaced the existing Department of Tourism.[4]

Visit Nepal

To promote Tourism in Nepal, the Nepal Tourism Board has implemented several campaigns called Visit Nepal Year, with the first edition being the Visit Nepal Year 1998, followed by the Nepal Tourism Year 2011 with the aim of getting 1,000,000 tourists to visit Nepal.[5]

Visit Nepal 2020

A larger campaign was designed to promote tourism after the series of earthquakes in 2015. This Visit Nepal Year 2020 targeted to achieve two million tourist arrivals with a daily expenditure of over USD 75. Several goodwill ambassadors, including Roelly Winklaar and Johan Ernst Nilson were to support the tourism promotion.[6] The campaign was opened with a ceremony at Dasharath Rangasala Stadium by President Bidhya Devi Bhandari.[7] On 13 April 2020, the campaign was cancelled due to the 2019–20 coronavirus pandemic.[8]

References
  1. Gautam, Bishnu Prasad (2008). "CHAPTER - III TOURISM INDUSTRY IN NEPAL: A PROFILE". Opportunities and Challenges of Tourism Financing: A Study on Demand and Supply; Status, Structure, Composition and Effectiveness of Tourism Financing in Nepal (PDF). Boca Raton, FL: Universal-Publishers.
  2. "About us". Nepal Tourism Board. Retrieved 20 May 2020.
  3. "About us". Nepal Tourism Board. Retrieved 20 May 2020.
  4. Thapa, Brijesh (2003). "Tourism in Nepal: Shangri-La's Troubled Times" (PDF). Journal of Travel & Tourism Marketing. Retrieved 26 May 2020.
  5. "Visit Nepal 2020 – How it evolves after Visit Nepal 1998, Nepal Tourism Year 2011". Visit Nepal News. Retrieved 20 May 2020.
  6. "VNY 2020 Update - August 2019" (PDF). Visit Nepal 2020. Retrieved 20 May 2020.
  7. "Visit Nepal Year 2020 campaign officially launched". The Himalayan Times. Retrieved 20 May 2020.
  8. "Visit Nepal 2020 called off, finally". The Kathmandu Post. Retrieved 20 May 2020.


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