Free Range Studios

Free Range is an innovation and storytelling company based in San Francisco, California and Boston, MA. Free Range is a collective of entrepreneurs, designers, academics and researchers combining a disciplined approach to unlocking innovation with the principles of creative storytelling to drive lasting impact.

Free Range
Private company
IndustryBrand Consulting, Innovation Consulting, Marketing, Storytelling
FoundedWashington, D.C. (1999)
HeadquartersSan Francisco, California
Boston, MA
Key people
Paul Hammond, Jonah Sachs
WebsiteFreeRange.com

Free Range clients are leading organizations spanning for-profit, NGO, and government sectors around the globe. We work across industries: consumer goods and foods, education, environment and climate, health and wellness, human rights and civic engagement, technology, travel, and venture capital / private equity.

Their purpose is to reimagine the future and bring new ideas to life. Free Range was founded in 1999.

Books

In 2018, Free Range founder Jonah Sachs releases his second book, Unsafe Thinking, an innovation book that shares how to be nimble and bold when you need it most. https://www.amazon.com/Unsafe-Thinking-Nimble-Bold-When/dp/B07CY5P9YH/ref=sr_1_1?hvadid=252109132286&hvdev=c&hvlocphy=9032156&hvnetw=g&hvpos=1t1&hvqmt=e&hvrand=16294727570138726081&hvtargid=kwd-418631837668&keywords=unsafe+thinking&qid=1553702891&s=gateway&sr=8-1 In July 2012, Free Range founder Jonah Sachs published his first book with Harvard Business Review Press entitled Winning the Story Wars: Why Those Who Tell -- and Live -- the Best Stories Will Rule the Future.[1] In Winning the Story Wars, Sachs argues that brands that tell value-driven stories can truly revolutionize marketing.[2]

References
  1. Sachs, Jonah (2012). Winning the Story Wars: Why Those Who Tell -- and Live -- the Best Stories Will Rule the Future. Harvard Business Review Press. p. 272. ISBN 1422143562.
  2. Sachs, Jonah (5 May 2012). "Empowerment Marketing: Advertising To Humans As More Than Just Selfish Machines". Fast Company Co.Exist. Retrieved 10 July 2012.
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