Femina (Denmark)

Femina is a Danish language weekly magazine for women published by Aller Media in Copenhagen, Denmark. The magazine also has a Swedish edition.

Femina
EditorCamilla Lindemann
CategoriesFemale
FrequencyWeekly
PublisherAller Press AS
Total circulation
(2011)		54,117 (Denmark)
Year founded1874 (1874) (as a fashion journal)
1952 (as a women's magazine)
CompanyAller Media
CountryDenmark
Based inCopenhagen
LanguageDanish
Websitewww.femina.dk
ISSN0014-9853

History and profile

Femina began in its current form in 1952 and is a continuation of illustrated fashion journal Nordisk Mønster Tidende (1874–1952),[1] making it the oldest weekly magazine in Denmark.

Swedish edition from January 1890

Femina is part of Aller Media and is published by Aller Press AS.[2] The magazine has its headquarters in Copenhagen.[3] Camilla Lindemann has been editor since March 2005.[4] It positions itself towards modern women and covers fashion, food, interior design, health and beauty, psychology and culture. A Swedish edition is also produced.[4]

The 29 July 1903 edition caused a scandal when it printed "bh" as an abbreviation of "brystholder" (brassiere) for the first time.[5]

During the late 1950s Femina featured articles on women's sport and introduced its readers both traditional and less known sports.[6] In October 1959, the magazine gave its name to BK Femina, a women's football club from Slagelse.[6] They supplied kit and boots for the players and provided sponsorship and coverage to the team which became unofficial World Champions in 1970.[6][7]

Circulation

In 2001 the magazine had a circulation of 87,000 copies in Denmark.[8] The circulation of the Danish version of Femina was 89,680 copies during the second half of 2003[9] and 90,000 copies for 2003 as a whole.[10] The circulation of the magazine was 52,000 copies in 2006.[2] It rose to 68,900 copies during the last six months of 2007.[11]

In the second half of 2011 Femina had an average circulation of 54,117 copies per issue.[12] In 2013 the magazine had a circulation of 50,000 copies in Denmark.[13]

See also

References
  1. "Carl Allers Etablissement A/S". Reference for Business. Retrieved 23 March 2015.
  2. "Top ten titles by circulation/issue 2006". Nordicom. Retrieved 28 February 2015.
  3. Europa World Year. Taylor & Francis. 2004. p. 1439. ISBN 978-1-85743-254-1. Retrieved 21 April 2015.
  4. Karen Margrethe Schelin (5 December 2004). "Damernes diva". Berlingske (in Danish). Retrieved 14 July 2012.
  5. Louise Christensen (29 July 2003). "Tillykke og een skål ...". MetroXpress (in Danish).
  6. Anne Brus; Else Trangbæk (2003). "Asserting the right to play – women's football in Denmark". Soccer & Society. 4 (2–3): 95–111. doi:10.1080/14660970512331390855.
  7. Fan 2003, p. 104
  8. "Statistical Yearbook 2002". Denmarks Statistik. p. 157. Retrieved 9 May 2016.
  9. Erik Stener Jørgensen; Allan Lillelund (10 February 2004). "Kontrollerede oplagstal (1. half of 2009) - Femina". Dansk Oplagskontrol (in Danish). Retrieved 14 July 2012.
  10. Mike Friedrichsen; Astrid Kurad (23 May 2007). "The Magazine Market in Denmark and Germany" (Conference Paper). All Academic. Retrieved 28 February 2015.
  11. Eva Harrie (2009). "The Nordic Media Market" (PDF). Nordicom, University of Gothenburg. Göteborg. Retrieved 23 April 2015.
  12. Erik Steiner; Thomas Jermlin (24 February 2012). "Kontrollerede oplagstal (1. half of 2009) - Femina". Dansk Oplagskontrol (in Danish). Retrieved 14 July 2012.
  13. "Consumer-paid magazines by circulation". StatBank Denmark. Retrieved 28 February 2015.

Bibliography
  • Hong Fan; J.A. Mangan (2003). "Women's Football in Denmark". Soccer, Women, Sexual Liberation: Kicking Off a New Era. Routledge. ISBN 978-0714684086.CS1 maint: ref=harv (link)
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