Bluesmart
Bluesmart Inc. was a global travel technology company that developed and produced Internet of Things travel products. The brand launched a carry-on suitcase, the Bluesmart One, on the crowdfunding website Indiegogo in 2014.[1] The campaign raised $2.2 million USD in contributions and became the highest crowdfunding project ever for a travel product at that time.[2]
Private | |
Industry | Smart Luggage |
Founded | 2013 |
Founders | Tomi Pierucci, Diego Saez-Gil, Alejo Verlini |
Defunct | May 1, 2018 |
Headquarters | |
Area served | Worldwide |
Website | bluesmart |
On May 1, 2018, Bluesmart Inc. announced they would be shutting down operations, due to a ban by major US airlines on smart luggage with non-removable batteries.[3] The company's intellectual property was sold to Travelpro and the company's products will no longer be supported.[4]
History
Crowdfunding campaign
In October 2014, the company launched its first product on Indiegogo, asking for support of their campaign - offering pre-orders of their product as rewards.[5] The company met its goal in 2 hours and broke records in the Hardware category by pre-selling 10,000 units to 114 countries and collecting more than $2.2 million USD in contributions.[6] In November 2014, while their extended Indiegogo campaign was still ongoing, the company was selected by Silicon Valley-based startup accelerator Y Combinator to be part of its program for the Winter 2015 batch.[7]
Production of the first smart carry-On
After Bluesmart Inc.'s manufacturing prototype passed its first reliability tests in June 2015, they set up a Mass Production division and local team in China which quickly grew to 15 employees. Bluesmart Inc. began shipping what would be known as the Bluesmart One in August 2015.[8]
Products
In late 2015, the brand released Bluesmart One.[8]
In 2016, the brand released the premium Bluesmart Black Edition carry-on, which was more durable, and had an upgraded exterior anti-theft system.
In June 2017, Bluesmart Inc. introduced its Series 2 products including the Bluesmart Cabin, Check, Laptop Bag and Passport Pouch.[9]
Bluesmart Inc. was awarded the Red Dot Best of the Best Design Award category.[10]
See also
- Airbus Bag2Go, a similar concept announced in 2013
- Delsey, who have announced a similar product
References
- Souppouris, Aaron (October 20, 2014). "Bluesmart wants to crowdfund the 'world's first' connected luggage". Engadget.
- Vivion, Nick (December 17, 2014). "How Bluesmart became one of the most successful crowdfunding campaigns ever". Phocuswire.
- O'Kane, Sean (1 May 2018). "Bluesmart shuts down after airlines ban smart luggage". The Verge. Vox Media.
- Heater, Brian (1 May 2018). "Bluesmart sells assets to Travelpro following smart luggage ban". TechCrunch.
- https://techcrunch.com/2014/11/17/bluesmart-indiegogo/
- https://www.indiegogo.com/projects/bluesmart-world-s-first-smart-connected-carry-on/x/8655534
- https://techcrunch.com/2015/01/23/yc-backed-bluesmart-raises-2-million-for-its-self-tracking-suitcase/
- "Bluesmart: World's First Smart, Connected Carry-On". Indiegogo. November 20, 2015.
- https://www.indiegogo.com/projects/bluesmart-series-2-smart-luggage-system-travel/
- "Archived copy". Archived from the original on 2017-10-15. Retrieved 2017-06-07.CS1 maint: archived copy as title (link)