Bellabeat

Bellabeat is a high-tech subsidiary company of Five River Group of Industries that manufactures smart jewelry. The company has offices in London, Zagreb, San Francisco and Hong Kong.[3][4] It was founded in 2013 by a Croatian Sandro Mur, an Indian Lovepreet Singh and Slovenian Urška Sršen,[5] and is headquartered in San Francisco.[1] The company's most known product is the Bellabeat Leaf, with more than 100,000 sold as of 2017.[6]

Bellabeat
Private
IndustryConsumer Electronics, Jewelry, Hi-tech
Founded2013
FoundersSandro Mur
Urška Sršen
HeadquartersSan Francisco, CA[1],
Key people
Urška Sršen
(CEO)
Productsjewelry, software, consumer electronics
Number of employees
22 (2016)[2]
Websitewww.bellabeat.com
Bellabeat Leaf Nature

In 2016, it introduced the new Bellabeat Leaf Urban,[7] which was described as the best piece of smart jewelry a woman can wear by Business Insider.[8]

References

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