Appota Corporation

Appota Corporation is the developer and provider of creative platforms for Vietnam’s digital entertainment industry[1]. Appota has an ecosystem of 55 million plus users. Appota's core business includes digital content production and distribution, eSports, advertising, gaming creators, online payment, cloud computing, IoT and business management solutions. Appota's customers are individuals, game and app developers, advertising partners, e-commerce partners

Appota Corporation
Corporation
IndustryEntertainment
Game Publishing
Advertisement
Payment
FoundedDecember 12, 2011
HeadquartersBuilding 11 (LE Building), Alley 71, Lang Ha St., Ba Dinh Dist., Hanoi, Vietnam.
ProductsGamota - Game Publishing
AppotaX
Appota e-Wallet
Payhub
Gamehub: Mobile Game Media Portal
LNY - Appota Calendar Application
Appota Card
Appota Reports
WiFi Chua
Appota Esports
Number of employees
300 - 350
Websitehttps://appota.com/

There are 4 subsidiary companies owned by Appota Group: Gamota (Game publishing company), Adsota (Advertisement company), Appota Pay (Payment solution company), Kdata (hosting server). Appota’s headquarter is in Hanoi and extend its business to HCMC, and Singapore.[2]

History
  • 12/12/2011, Appota was founded in the first Topica Founder Institute in Vietnam.
  • 07/2012, Received the Most Disruptive Award from Founder Institute.
  • 11/2012, Delivered marketing service for international branches including NHN, UC, Kakao and Zepto Labs.
  • 26/01/2013, Received “Vietnam’s Most Potential Tech Startup Award”.[3][4]
  • 03/2013, Setup the first oversea office in Singapore.
  • 04/2013, Set up business representative offices in HCM city & Indonesia.
  • 9/2013, Presented onClan, the first gaming social network for mobile gamers, in TechCrunch Disrupt 2013 in San Francisco.
  • 04/2014, Launched Gamehub, the first game portal specialized for mobile gamers.
  • 12/2014, 22 million users in Vietnam and Southest Asia on Appota platform.
  • 01/2015, Launched Applancer, the global mobile outsourcing platform.
  • 09/2015, Introduced Appota Pay, Adsota.
  • 2016, Changed the slogan to "Technology For Change".
  • 02/2017, Appota launched AppotaX, a Mobile Ad Optimization Solution for mobile publishers based on Google Ad Exchange Platform.[5]
  • 03/2017, Appota closed an undisclosed Series C round from Korea Investment Partners and Mirae Asset Venture Investment.[6]
  • 10/2017, Adsota became The Official Facebook Agency in Vietnam[7]
  • 01/2018, Adsota Vietnam received a strategic investment from Korea's TNK Factory to conquer Southeast Asia's mobile advertising market.
  • 03/2018, Appota announces the fully acquisition of WiFi Chua[8]
  • 05/2018, Appota introduced OTA Network.
  • 08/2018, Appota founded Takademy.
  • 02/2019, Appota changed the slogan to “Entertainment Ecosystem”[9]
  • 04/2019, Appota Esports organized World Cyber Game 2019 - Vietnam qualifying round.
  • 08/2019, Appota became a member of Vietnam E-commerce Association (VECOM).
  • 12/2019, Appota officially jumped into the smarthome field[10] with the AppotaHome project and launched the sales of AppotaLock AS-1 smart lock accessories and AppotaLock AN-1 smart lock.
  • 04/2020, AppotaHome has officially launched the smart fingerprint lock AM1 to improve customer's asset security.
  • 07/2020, OTA Network in cooperation with Facebook Gaming to launch OTA Plus project.

Products and Services

Digital content and online entertainment

Gamota

Gamota is one of the three main game publishers leading Vietnamese market[11] with games such as: Tru Tien 3D, Vainglory, Survival Heroes Vietnam, Tieu Ngao Giang Ho Mobile, Ai My Nhan, Tien Nghich.[12]

Adsota

Adsota provides mobile marketing platform, helping developers to achieve their marketing objectives with highest ROI and maximize developers revenue from leads.

In 2017, Adsota became the exclusive partner of AppotaX, a mobile ads optimization platform on Google Ad Exchange.

In 2015, Adsota was ranked the most effective ads agency by Google and Facebook, Adsota is also the exclusive advertising agency of Gamota, Top 3 game publishers in Vietnam

On January 18, 2018, Adsota - a mobile advertising services provider in Vietnam and TNK Factory - an advertising services provider under Kakao Group Korea, officially announced announced a strategic investment deal to tap the mobile advertising market in Southeast Asia.[13]

AppotaPay

Providing comprehensive electronic payment solutions, supporting all platforms, suitable for many online business models, ...

Kdata

The first server hosting service provider in Vietnam that primary focus on mobile games operation.[14]

Appota Esports

First eSports agency in Vietnam, focusing on tournament organization, tournament promotion, talent management and eSports consultancy, ...

OTA Network

The leading content creators network in Southeast Asia region.

Gamehub

Social network platform for gamers, launched in April 2014[15] . License number 52/GP-BTTTT issued on 2nd February 2016.

AppotaX

Providing solution to increase ad revenue for mobile applications on Google's Ad Exchange platform. AppotaX connects mobile app publishers with advertising needs. AppotaX applies real-time auction technology and audience customization to match ads that appear on mobile apps, thereby helping publishers increase their advertising revenue effectively.

Appota App

The Appota application stores values equivalent to money, used for transactions within the Appota system, money can be transferred via cash, bank accounts, scratch cards or many other means.

Appota Card

Prepaid card released by Appota to help users easily recharge the game. Appota Card is available at 35,000 POS nationwide.

Provides local payment methods to help partners maximize product performance and profitability, integrating with 4 major network operators, 30 banks, 5 scratched game cards, Visa / Master / JCB / AMEX.

ACheckin

ACheckin is the first business resource management service in Vietnam. These resources include: personnel, energy, equipment and IoT, thereby promoting the operational capacity of each individual and the entire company.

AppotaHome

AppotaHome is a smarthome solution through technological equipment, making your home life easier, more modern and more convenient. [16]

Lịch Nhu Y

Lich Nhu Y is a combination of both Western and Eastern culture in addition to the basic calendar features such as zodiac time, can chi, good and bad times, things you should and should not do in the day, users view the calendar according to the Zodiac.

Wifi Chua

Number 1 WiFi search and sharing application in Vietnam, ranked top 100 apps for 4 consecutive years with zero marketing costs.

Appota Culture

Appota focuses on 4 main cultural groups: Young - Understanding - Enthusiast - Dedication.

With these 4 cultural groups, Appota has been building a comfortable working environment, enabling employees to develop their careers, find joy and passion from their work.

Appota always welcomes all candidates who are looking for a professional, dynamic and modern working environment with the desire to contribute youth, understanding and creativity to build a Vietnamese business that possesses international standards.

The company employs graduates from technical universities and colleges through an annual internship program.

Awards

The "Most Innovative Business" awarded by the Founder Institute in Silicon Valley, USA.

"The most promising entrepreneurship in Vietnam" award.

References
  1. ".com - Con đường dẫn tới thành công". Báo điện tử Dân Trí (in Vietnamese). Retrieved 2019-03-05.
  2. "Contact Page". Appota.com. Retrieved 2017-05-31.
  3. "Appota wins Vietnam's Most Potential Tech Startup Award 2012". e27. Retrieved 2016-12-19.
  4. "FI.co: Congratulations to the Winners of the 2013 Founder Institute Graduate Awards". The Founder Institute. Retrieved 2016-12-19.
  5. Ictnews. "Ra mắt AppotaX giúp cảnh báo sớm các vi phạm trên kho tải Google Play". ictnews.vn (in Vietnamese). Retrieved 2017-05-31.
  6. News, VietNamNet. "Appota gọi vốn thành công từ hai quỹ đầu tư Hàn Quốc". VietNamNet. Retrieved 2017-05-31.
  7. "Adsota becomes Facebook's first Gaming Agency in Vietnam". vneconomictimes.com. Retrieved 2019-03-05.
  8. News, VietNamNet. "Appota tuyên bố hoàn tất mua lại ứng dụng WiFi Chùa". VietNamNet (in Vietnamese). Retrieved 2019-03-05.
  9. Ictnews. ""Thoát xác" mobile, Appota chuyển hướng sang công ty công nghệ giải trí - ICTNEWS". ictnews.vn (in Vietnamese). Retrieved 2019-03-05.
  10. CNN. "How new technology is transforming Vietnam's economy- CNN". edition.cnn.com. Retrieved 2020-04-07.
  11. "4 nhà phát hành sẽ làm khuynh đảo thị trường game mobile Việt Nam". Game4V. 2015-05-26. Retrieved 2017-05-31.
  12. Danh sách trò chơi của Gamota
  13. "[TCBC] Adsota Việt Nam nhận đầu tư chiến lược từ TNK Factory của Hàn Quốc, chinh phục thị trường quảng cáo di động Đông Nam Á". Appota News (in Vietnamese). 2018-01-18. Retrieved 2020-07-28.
  14. VietnamFinance (2019-03-01). "CMO Appota: Việt Nam sẽ có nhiều doanh nghiệp 'kỳ lân' trong ngành giải trí số". VietnamFinance (in Vietnamese). Retrieved 2020-07-28.
  15. "Ra mắt Gamehub, cổng thông tin chuyên biệt đánh giá Game Mobile". Appota News (in Vietnamese). 2014-03-10. Retrieved 2020-07-28.
  16. "Appota", Wikipedia tiếng Việt (in Vietnamese), 2020-07-28, retrieved 2020-07-28
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