Yarr Radio

Yarr Radio was a British music radio station aimed at a young Asian audience, which broadcast from 2003 until 2008[1] on digital radio in various regions of the United Kingdom, and on Sky Channel 187.

Yarr Radio
Broadcast areaUnited Kingdom
Programming
FormatAsian
Ownership
OwnerSunrise Radio Group
History
First air date2003
Last air date2008

Launched in 2003 by Indo-Canadian singer Jazzy B, it was called 'London's First Young Asian Hit Music Station'. The original presenters of 'Yaar Radio' were: Maya, Ranj Rekhi, Sonia Paneser, Danny Deol, Dee Singh, Kim Boss, Vinny Virdee (aka: Jas Rao or Jas 'The Man'), Ellia Khan (aka: Noreen Khan). The management had a policy of playing only Asian music, consisting of "the latest Bhangra and Bollywood mixes" and "the hottest urban, fusion and R&B".[2]

Part of the Sunrise Radio Group, it was based at Sunrise's headquarters in Southall, west London. On some frequencies it was replaced by Sunrise's Punjabi Radio.

References
  1. Grant Goddard (September 2010). DAB Digital Radio: Licensed To Fail. Radio Books. ISBN 978-0-9564963-0-0.
  2. Yarr Radio – About Archived May 3, 2007, at the Wayback Machine

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