World Sleep Day

World Sleep Day (the Friday before the northern hemisphere vernal equinox) is an annual event organized by the World Sleep Day Committee of the World Sleep Society, formerly World Association of Sleep Medicine (WASM), since 2008.[1] The goal is to celebrate the benefits of good and healthy sleep and to draw society's attention to the burden of sleep problems and their medical, educational, and social aspects, and to promote the prevention and management of sleep disorders.

Criticism

On 17 March 2017 World Sleep Day trended on Twitter. Renowned Indian actor Amitabh Bachchan tweeted 'its World Sleep Day tomorrow 17 March..whatever that means !!'.[2]. It has been criticised as helping to turn sleep into a commodity and pushing the idea that everyone should aspire to a single unbroken block of sleep, an idea which historians say is a recent invention.[3]

Cost of sleeplessness

It is estimated that sleep deprivation costs the US over $400 billion a year with Japan losing $138 billion, Germany $60 billion, the UK $50 billion, and Canada $21 billion.

Annual celebration

World Sleep Day is observed annually on the Friday before the March Equinox.[4] The first World Sleep Day was held on 14 March 2008. Events involving discussions, presentations of educational materials and exhibitions take place around the world and online.

YearDateSlogan
200814 March'Sleep well, live fully awake'
200920 March'Drive alert, arrive safe'[5]
201019 March'Sleep Well, Stay Healthy'[6]
201118 March'Sleep Well, Grow Healthy'[7]
201216 March'Breathe Easily, Sleep Well'[8]
201315 March'Good Sleep, Healthy Aging'[8]
201414 March'Restful Sleep, Easy Breathing, Healthy Body'[8]
201513 March'When sleep is sound, health and happiness abound'
201618 March'Good Sleep is a Reachable Dream'
201717 March'Sleep Soundly, Nurture Life'
201816 March'Join the Sleep World, Preserve Your Rhythms to Enjoy Life'
201915 March'Healthy Sleep, Healthy Aging'
202013 March'Better Sleep, Better Life, Better Planet'[9]


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References
  1. World Sleep Day World Association of Sleep Medicine, accessed 19 March 2011
  2. Twitter @SrBachchan
  3. "Why the sleep industry is keeping us awake at night". Guardian. 9 March 2019. Retrieved 21 April 2019.
  4. "Good Sleep is a Reachable Dream". Retrieved 2016-03-17.
  5. https://www.reuters.com/article/2009/03/17/idUS181827+17-Mar-2009+PRN20090317
  6. "March 19 2010 is Third Annual World Sleep Day". Thaindian News.
  7. "Philips official sponsor of World Sleep Day 2011". March 18, 2011.
  8. "World Sleep Day® is March 15, 2019".
  9. "World Sleep Day 2015 toolkit" (PDF). Retrieved 2020-03-12.
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