Wismilak Group

PT Wismilak Inti Makmur Tbk, better known as Wismilak Group, is the sixth Indonesian holding company of cigarette producer PT Gelora Djaja and cigarette distributor PT Gawih Jaya, and the sixth-largest Indonesian tobacco manufacturer after Gudang Garam.

With tobacco being addictive and the single greatest cause of preventable death globally,[1] the company has had to contend with rising taxes, health warnings and tougher labeling regulations.[2]

Background

Gelora Jaja was established in Surabaya, East Java, in September 12, 1962 by Lie Koen Lie and Oei Bian Koen Hok with just 10 employees.[3] The company has been listed on the Indonesia Stock Exchange since 18 December 2012 under the symbol "WIIM".[4]

Health warnings and sales

Following the introduction of graphic health warnings on cigarette packets in Indonesia in 2014, several tobacco companies recorded declines in sales. Wismilak corporate secretary Surjanto Yasaputera had initially expressed hope the company would remain on target to increase sales by 20% to 25% in 2014.[5] Wismilak's sales reportedly fell 15.7%, or Rp.760.7 billion (US$57 million), year on year from January to July 2017.[6]

Products

Hand-rolled clove cigarettes: Wismilak Special, Wismilak Dirgha, Galan Kretek

Hand-rolled clove slim cigarettes: Wismilak Slim, Galan Slim

Machine-made full flavor clove cigarettes: Wismilak Diplomat, Galan Filter, Galan International

Machine-made light mild clove cigarettes: Galan Mild, Wismilak Diplomat Mild, Wismilak Diplomat Mild Menthol, Wismilak Diplomat Impact, Wismilak Diplomat Evo, Fun Mild

Cigars: Wismilak Premium Cigar

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References
  1. WHO Report on the Global Tobacco Epidemic, 2008: the MPOWER package (PDF). Geneva: World Health Organization. 2008. ISBN 978-92-4-159628-2.
  2. Amin, Khoirul (4 May 2015). "Another year, another burden for cigarette makers". The Jakarta Post. Retrieved 11 April 2018.
  3. "Setengah abad bertahan di bisnis rokok". Kontan.co.id. 24 November 2012. Retrieved 11 April 2018.
  4. "Indonesia Stock Exchange". Indonesia Stock Exchange. Retrieved 2018-05-01.
  5. Nangoy, Fransiska (24 June 2014). "Indonesia rolls out graphic health warnings on cigarette packs". Reuters. Retrieved 11 April 2018.
  6. Cook, Erin (12 September 2017). "Sin Tax Says 'Put Down the Smokes'". Indonesia Expat. Retrieved 11 April 2018.
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