Vinyl of the day

Vinyl of the day, or #vinyloftheday, is a website and an online community that aims to bring vinyl and music collectors together. It is currently one the biggest vinyl community in Southeast Asia, with a growing presence in the rest of Asia.

#vinyloftheday
Type of site
Music
Available inEnglish
OwnerVinyl Of The Day Pte Ltd.
Created byKurt Loy
RevenueAdvertisement, Vinyl and Audio Gear sales, Marketplace Seller Fees
CommercialPartially
RegistrationOptional
LaunchedMarch 2013 (2013-03)

It consists of a digital content arm, marketplace, as well as a mobile app.

History

#vinyloftheday was established in 2013.

It started as a collaborative ‘social visual’ project by Singapore-based fans of music and DJs/Producers Kurt, Darren Dubwise and Gerald Ang.[1]

Most of the #vinyloftheday's employees are working DJs, producers, musicians, and music curators.[1]

Today, #vinyloftheday has evolved into a marketplace, and has a mobile app on Google Play Store and Apple App Store.

Digital Content Arm

The digital content arm aims to document vinyl collectors in their environment; and also feature music pieces, individuals, collectives and their experiences of the analogue world through various online and physical platforms as well as music-related news.

Taking a community-driven approach, #vinylofthday has grown to have a strong presence on social networks like Facebook and Instagram.[2]

Marketplace

#vinyloftheday also consist of an online store selling records, used vinyl, turntables, and merchandise. Marketplace is launched on 9 March 2017. Currently it's only available for iOS with Android version coming soon.

Events and Collaborations

A strong supporter of the arts and culture scene, #vinyloftheday is also active in building the community offline, and has been featured by the Singapore Memory Project.[3]

In 2013, it launched Record Store Day, in collaboration with Vinylicious Record Store, a first of its kind in Singapore and Southeast Asia.[4]

It also regularly holds vinyl parties in underground fashion/skate shops in Shanghai, China; and is involved in cultural events such as Keong Siak Festival 2016 in Singapore.[5]

gollark: Oh, elastic-band-based propulsion of something or other, I see.
gollark: How do you use it as a *gun*, exactly?
gollark: They're cheap enough that I really don't care.
gollark: That is also correct.
gollark: I bought a box of 100 pens from Amazon last year and gave them to people.

References
  1. migration (2013-11-09). "Vinyl spins back in Singapore". The Straits Times. Retrieved 2016-05-18.
  2. "#vinyloftheday (@thevinylday) • Instagram photos and videos". www.instagram.com. Retrieved 2016-05-19.
  3. irememberSG (2014-03-11), Memory Makers -- Back in the Groove, retrieved 2016-05-18
  4. "Interview with Kurt from #vinyloftheday". STREETHING. Retrieved 2016-05-18.
  5. "The first-ever Keong Saik Carnival brings a street market with live music to Chinatown". Singapore. 2016-04-12. Retrieved 2016-05-19.
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