Tuko

TUKO is a Kenyan news and entertainment website that features aggregated, exclusive and users’ generated news content. It is published at tuko.co.ke. It is ranked as the sixth overall most visited website in Kenya by Alexa.[1]

TUKO
Type of site
News, entertainment and political website
Available inEnglish, Swahili
Founded2015
Headquarters,
Key peopleEnglish and Kiswahili Speakers
Employees20+
URLhttp://www.tuko.co.ke/
Alexa rank 2,312 (April 2020)[1]
RegistrationNone
Launched2015
Current statusActive

History and character

Founded in 2014, Tuko.co.ke has its headquarters in Nairobi and is a partner of Genesis Media global consumer Internet company which also cooperates with Legit.ng (in Nigeria) and YEN.com.gh (in Ghana) .[2]

The site features a selection of "trending local news, viral content and entertainment"[3] with which it attracts a number of readers across the country who don't have the patience for traditional news outlets.

As part of Tuko's experiments with its content, as of May 2017 Tuko.co.ke is equipped with blogs in order to attract talented bloggers from Kenya.[4]

Meaning of name

The name "Tuko" is translated from Swahili language as "we are here", or " we are there[5]" or simply "We are", at least according to The Guide Kenya.

Popularity

In January 2017 Tuko became the number one news and entertainment website[6] barely two years after being set up, beating Nation and Standard Media Group.[7][8]

As of October 2017, Tuko.co.ke has more than 1.7 million website users.[9] Currently the website's Facebook community is almost 6 million fans. The website Tuko.co.ke has more than 20 categories of news which helps to attract diverse audience.[10]

Tuko also exists on Android applications.[11]

gollark: Why? They lack bees.
gollark: Yes, we can use bees. Probably industrious drones.
gollark: Thus, bees.
gollark: We do, yes.
gollark: Do we have Forestry? I forgot.

References

  1. "Tuko.co.ke Site Info". Alexa Internet. Retrieved 2020-04-24.
  2. "Почему украинские медийщики решили, что проще зарабатывать деньги в Африке и на Филиппинах → Roem.ru" (in Russian). 2017-07-19. Retrieved 2017-10-23.
  3. "Now TUKO is most popular website in Kenya - Business Today News". businesstoday.co.ke. Retrieved 2017-10-23.
  4. "Tuko.co.ke is equipped with blogs". www.thezimbabwean.co. Retrieved 2017-10-18.
  5. Njeri, Kinyua (2019-05-28). "Tuko Website Review Guide: The Good and the Bad of Tuko.Co.Ke". The Guide Kenya. Retrieved 2019-06-10.
  6. "Now TUKO is most popular website in Kenya - Business Today News". businesstoday.co.ke. Retrieved 2017-10-23.
  7. "Tuko.co.ke Beats Nation and Standard Media Group". venasnews.co.ke. Retrieved 2017-10-18.
  8. "Tuko.co.ke beats Nation and Standard". COFEK. Retrieved 2017-11-15.
  9. "Tuko.co.ke #1 in Kenya". businesstoday.co.ke. Retrieved 2017-10-18.
  10. "Tuko.co.ke Categories". georgiatoday.ge. Retrieved 2017-10-18.
  11. "Tuko.co.ke is equipped with blogs". play.google.com. Retrieved 2017-10-18.
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