The North Alliance

The North Alliance (NoA) is a Nordic design, communication and tech network.[2] Founded in 2014, it is organized as a holding company consisting of the Swedish agencies Åkestam Holst, Making Waves, Bold, BKRY, North Kingdom and Evidence; Danish agencies &Co, Bold, Eden, Hello Great Works, Clay and NoA Health; Norwegian agencies Anorak, Bold and technology business Making Waves.

The North Alliance
Holding company
IndustryBrand, Design, communications, technology, advertising, marketing
Founded2014 (2014)
FounderThomas Høgebøl
Headquarters,
Norway
Area served
Worldwide
Key people
Thomas Høgebøl (CEO)
ServicesBranding & identity
consumer insights
design
digital
marketing
market research
public relations
relationship marketing
Revenue985 million NOK (2016)[1]
Number of employees
850 (2019)
SubsidiariesAnorak, Åkestam Holst, Bold, BKRY, Clay, &Co, Eden, Evidence Strategy, Clay, Making Waves, Hello Great Works, NoA Health & North Kingdom
Websitewww.thenorthalliance.com

Company

The North Alliance agencies are design, communication and technology agencies in the Nordic region. It is an independent network and have stated ambitions to compete with large multinational networks.[3] Although retaining different brand-names and identities, the agencies are fully owned by The North Alliance. The network employs 850 people in Stockholm, Oslo, Copenhagen, Chicago and Kraków. In 2016 the combined turnover was estimated at around €100 million.[4]

History

The conglomerate was formed in January 2014 by Thomas Høgebøl, former head of McCann Worldgroup, backed by Finnish private equity fund CapMan Group.[3]

gollark: They generally just take one outdated kernel version, patch in the code they need, ship it, and then never update it, instead of "upstreaming" the drivers so they'll be incorporated in the official Linux source code.
gollark: You know how I said that companies were obligated to release the source code to the kernel on their device? Some just blatantly ignore that (*cough*MediaTek*cough*). And when it *is* there, it's actually quite bad.
gollark: It's actually worse than *just* that though, because of course.
gollark: There are some other !!FUN!! issues here which I think organizations like the FSF have spent some time considering. Consider something like Android. Android is in fact open source, and the GPL obligates companies to release the source code to modified kernels and such; in theory, you can download the Android repos and device-specific ones, compile it, and flash it to your device. How cool and good™!Unfortunately, it doesn't actually work this way. Not only is Android a horrible multiple-tens-of-gigabytes monolith which takes ages to compile (due to the monolithic system image design), but for "security" some devices won't actually let you unlock the bootloader and flash your image.
gollark: The big one *now* is SaaS, where you don't get the software *at all* but remote access to some on their servers.

References

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