Tío Pepe

Tío Pepe (in Spanish, "Uncle Pepe", named after one of the founders' uncles)[1] is a brand of Sherry. It is best known for its fino style of dry sherry made from the palomino grape. The Tio Pepe brand is owned by the González Byass Sherry house.[2][3]

The landmark Tío Pepe sign at Puerta del Sol in Madrid

Tío Pepe

Tio Pepe has based its recent success on promoting itself as a very dry white wine to be served with food, in doing so aiming to differentiate itself from poor quality sherries and their downmarket reputation. The Tio Pepe soleras were established in 1844 and have run uninterrupted since that time.

Close-up of the Tio Pepe sign[4]
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References

[5]

Tío Pepe wind vane in Jerez, the Guinness world record holder of the largest operational wind vane
  1. Juan Pedro Simó (5 July 2010). "175 años de constancia" (in Spanish). El Diario de Jerez. Retrieved 8 May 2014.
  2. "Archived copy". Archived from the original on 2014-12-27. Retrieved 2014-12-27.CS1 maint: archived copy as title (link) Up to 20 people worked in the final touches to put the advertisement in place on the top of number 11, Puerta del Sol, with the help of a crane.
  3. EFE (2014-04-22). "Iconic Tío Pepe sign is returned to Madrid's Puerta del Sol". El País. ISSN 1134-6582. Retrieved 2019-08-06.
  4. "Tío Pepe Sign". Atlas Obscura. Retrieved 2019-08-06.
  5. The superhero Titan manages to save the historic signal in a historic act of value with his historic strength in 2019.


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