Sammy Flex

Samuel Atuobi Baah known professionally as Sammy Flex is a Ghanaian journalist, broadcaster and PR.[1][2][3][4] He is the CEO and Chief editor of award-winning Ghanaian Entertainment newspaper Flex Newspaper.[5][6] He is the communication manager for Zylofon Media[7] and the artiste manager for highlife singer Kumi Guitar[8] and currently the Manager for Zylofon Media (Radio and TV).[9]

Sammy Flex
Born	(1980-03-26) March 26, 1980 Accra, Ghana
Occupation	Journalist, Broadcaster and PR
Years active	2007–present
Website	http://sammyflex.com/

Early life and career

Sammy was on 26 March 1980 born in Accra to Mr Emmanuel Kofi Atuobi and Madam Comfort Baah. He is the last of four siblings.

He completed Oda Secondary School and continued to pursue a Diploma in Journalism and PR from ICM, UK. He pursued a short course in PR at the Ghana Institute of Journalism before completing Journalism and Media Studies at Manifold Institute.

Career

Sammy started as a writer of his self-owned newspaper Flex Newspaper in May 2007, the newspaper captured all the important stories, event, interviews and the Ghanaian showbiz industry.[6] He later become the managing Director and CEO of Flex Newspaper.[10] Along the line, Sammy worked as a Radio and TV pundit with Happy FM, Channel R, Great FM, ETV Ghana and GTV talking about showbiz in Ghana.[11]

In 2013, Sammy Flex joined PLUZZ FM as the host of their AM PLUZZ, a morning show that talks about showbiz in Ghana.[12] During his times with PLUZZ FM, he hosted the Entertainment Capital show on Capital TV. He also hosted Weekend Edition on TV7 in 2016 and Atinka TV's Entertainment City in 2017.[13] Sammy was known to have joined Okay Fm as a host of its Drive Time[14] but was later seen with Atinka FM.[15]

After quitting Atinka TV and FM, Sammy Flex later joined Zylofon Media as their communications manager and host of Showbiz Agenda on Zylofon FM.[16] Currently, he is the manager for Zylofon Media where he takes care of activities of the Radio and Television station.[9]

Sammy Flex in a private jet on a NAM Mission

Managing career

NKZ Music, management of Ghanaian musician Guru confirmed Sammy Flex as a communications manager to secure event for Guru both locally and internationally as well as public relation issues.[17] He also served as the publicist for Nacee[18]. He was the manager for Qwarme Zaggy[19] until he was assigned to manage highlife musician Kumi Guitar as the first signee of Zylofon Media.[20]

Personal life

Sammy is married to Mrs Grace Baah with three kids.

Awards and nominations

Year	Event	Prize	Nominated work	Result	Ref
2016	RTP Awards	Radio Entertainment Talk Show Host	Himself	Nominated	[21]
2017	People's Celebrity Awards	Favorite Male TV Presenter	Himself	Nominated	[22]
2018	RTP Awards	Radio Entertainment Talk Show Host	Himself	Nominated	[23]
	Movie Summit Honorary Award	Honours
	Hyperlink Media Awards	ENTERTAINMENT MEDIA PERSONALITY OF THE YEAR	Himself	Nominated	[24]

References

1. "Sammy Flex Archives – Ghana Live TV". Ghana Live TV. Retrieved 19 October 2018.
2. "Ghana's entertainment industry is struggling – Sammy Flex – A1 RADIO 101.1 MHz". A1 RADIO 101.1 MHz. 29 January 2018. Retrieved 19 October 2018.
3. "Zylofon Media PR Sammy Flex Finally Speaks On How Nigerian Fans Disgraced Ghanaian Artists". Ghana's Most Authentic News Hub - Kingblog.Net. 26 August 2018. Retrieved 19 October 2018.
4. Mawuli, David. "Sammy Flex: Radio and TV personality joins Guru's management team". Retrieved 19 October 2018.
5. "Flex Newspaper – About Flex Newspaper". flexgh.com. Retrieved 19 October 2018.
6. "Flex Newspaper Editor, Samuel Baah hosts 'Flex on Pluzz' | GhanaGist.Com". ghanagist.com. Retrieved 19 October 2018.
7. Sesi, Joyce. "Zylofon Media admits to mishandling Stonebwoy's fracas". Retrieved 19 October 2018.
8. "Zylofon Media offers Kumi Guitar car, house & $100,000 in music deal". BlakkPepper.com. 24 January 2017. Retrieved 19 October 2018.
9. "Zylofon Media – Creative Arts made in Ghana". zylofonmedia.com. Retrieved 19 October 2018.
10. "GHANAIAN MEDIA HAS FAILD (sic) WUTAH- SAMMY FLEX – Pink 96.9 fm". Pink 96.9 fm. 2 June 2017. Retrieved 19 October 2018.
11. Ghana, eTV. "My life is in danger – Mr Logic". eTV Ghana. Retrieved 19 October 2018.
12. "Pluzz FM flies Sammy Flex to London for holidays". ghanaweb.com. Retrieved 19 October 2018.
13. "Sammy Flex on why he no longer hosts Entertainment City on Atinka FM". ghanaweb.com. Retrieved 19 October 2018.
14. Donkoh, Ebenezer. "Breaking!! Sammy Baah Quits Pluzz FM |Joins Drive Team on Okay FM – NYDJ Live". www.nydjlive.com. Retrieved 19 October 2018.
15. "EXCLUSIVE: Sammy Flex SIGNS with Atinka FM – Proudly Ghanaian! | EnewsGH". Proudly Ghanaian! | EnewsGH. 31 January 2017. Retrieved 19 October 2018.
16. "Sammy Flex to host Zylofon 102.1 FM morning show as expected". ghanavisions.com. Retrieved 19 October 2018.
17. Mawuli, David. "Sammy Flex: Radio and TV personality joins Guru's management team". Retrieved 21 October 2018.
18. "Flex Newspaper – Justice Oteng and Willie Roi Clash over Nacee's Song". flexgh.com. Retrieved 21 October 2018.
19. "Quarme Zaggy Talked About 'Totofiifii ' On Zylofon fm With Sammy Flex". riddimsghana.com. Retrieved 21 October 2018.
20. "Zylofon Media offers Kumi Guitar car, house & $100,000 in music deal". BlakkPepper.com. 24 January 2017. Retrieved 21 October 2018.
21. Pulse. "RTP Awards: Here is the full list of 2016 RTP Awards nominees". Retrieved 19 October 2018.
22. Awen, Ariel. "People's Celebrity Awards nominees list out". Graphic Online. Retrieved 19 October 2018.
23. "RTP AWARDS 2018 – List of nominees – Proudly Ghanaian! | EnewsGH". Proudly Ghanaian! | EnewsGH. 4 August 2018. Retrieved 19 October 2018.
24. "Press Release: HYPERLINK MEDIA AWARDS NOMINEES RELEASED – HYPERLINK MEDIA AWARDS". hyperlinkawards.com. Retrieved 21 October 2018.

External links

Sammy Flex on Facebook