Robert's American Gourmet Food

Robert's American Gourmet Food was a snack food company located in the United States. Founded by businessman Robert Ehrlich in 1986,[1] the company was best known for its snack food, Pirate's Booty, which is found in over 90% of United States supermarkets.[2] Robert's American Gourmet targeted health-conscious shoppers with a range of snack foods.

Products made by Robert's included Pirate's Booty, Smart Puffs, and Original Tings.

Robert's American Gourmet Food LLC was acquired by B&G Foods in 2013.[3]

In 2018, B&G Foods announced that Robert's American Gourmet would be sold to Hershey.[4]

References

  1. Forbes Small Business Magazine: "Ay, matey, Pirate's Booty hopes mascot sells snacks." Carlye Adler, October 12, 2006. Retrieved December 28, 2006.
  2. Rutland Herald: "Does organic label mean it's better for us?" Liz Kim, November 22, 2006. Retrieved December 28, 2006.
  3. B&G Foods to Acquire Pirates Brands for $195 Million to Bolster Snack Offerings
  4. B&G Foods to Sell Pirate’s Booty to The Hershey Company for $420.0 Million
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