Prism Prize

The Prism Prize is a national juried award recognizing the artistry of the modern music video in Canada.[1] A jury of over 120 Canadian music and film industry professionals, including members of the print and web media, broadcasting, film, radio, and video art communities, nominate the 10 best videos of the year to comprise the Prism Prize shortlist.[1] The winning video receives a cash prize of $15,000.[1] This is the richest cash prize for music videos in North America.

Founded in 2012,[2] the award is administered by the Association for Music and Innovative Arts.

The inaugural Prism Prize was awarded in March 2013 to director Noah Pink for Rich Aucoin’s "Brian Wilson Is A.L.I.V.E", while director Vincent Morisset took home the Audience Award for Arcade Fire’s "Sprawl II".[3]

For the second award presentation in 2014, the Prism Prize introduced two new awards, the Special Achievement Award for artistic achievements and exceptional contribution to music video art on a world stage, and the Arthur Lipsett Award for innovative and unique approaches to music video art.[4]

The 2014 Prism Prize was presented on March 23, 2014 to director Emily Kai Bock for her Arcade Fire "Afterlife" video. The Audience Award went to director Kheaven Lewandowski for his video for "River" by The Belle Game.[5] The Arthur Lipsett Award was presented to Scott Cudmore and Michael LeBlanc for their innovative video work. The Special Achievement Award went to Floria Sigismondi.[6]

In 2020 the committee introduced the Willie Dunn Award, a lifetime achievement award honouring Canadians who have been trailblazers in the art of music video.[7] The award was named in memory of Willie Dunn, an indigenous Canadian musician whose 1968 animated short film The Ballad of Crowfoot has sometimes been credited as the first Canadian music video.[7]

Winners and nominees

2013

Nominees were announced on February 14, 2013,[8] and the winners were announced on March 24.[3]

2014

Nominees were announced on February 18, 2014,[9] and the winners were announced on March 23.[9]

2015

Nominees were announced on February 12, 2015,[11] and the winners were announced on March 29.[12]

2016

Beginning in 2016, the prize revised its process. A longlist of 20 nominees was announced on February 9, 2016,[13] a shortlist of 10 finalists was announced on March 22, and the winner was named on May 15.[13]

Shortlist
  • Prism Prize: Kalle Mattson, "Avalanche" (director Philip Sportel)
  • Audience Award: Death From Above 1979, "Virgins" (director Eva Michon)
  • A Tribe Called Red, "Suplex" (director Jon Riera)
  • Braids, "Miniskirt" (director Kevan Funk)
  • Drake, "Hotline Bling" (director Director X)
  • The Elwins, "So Down Low" (director Alan Poon)
  • The Fast Romantics, "Julia" (director Matthew Angus)
  • Grimes, "Flesh Without Blood" (director Grimes)
  • Harrison, "How Can It Be" (director Maxime Lamontagne)
  • Monogrenade, "Le Fantôme" (director Kristof Brandl)

Longlist
  • A Tribe Called Red, "Suplex" (director Jon Riera)
  • Absolutely Free, "Vision's" (directors Scott Cudmore and Michael LeBlanc)
  • Aidan Knight, "All Clear" (director Ft. Langley)
  • Alessia Cara, "Here" (director Aaron A)
  • Braids, "Miniskirt" (director Kevan Funk)
  • Daniel Romano, "I'm Gonna Teach You" (director Chad VanGaalen)
  • Death From Above 1979, "Virgins" (director Eva Michon)
  • Drake, "Hotline Bling" (director Director X)
  • The Elwins, "So Down Low" (director Alan Poon)
  • The Fast Romantics, "Julia" (director Matthew Angus)
  • Grimes, "Flesh Without Blood" (director Grimes)
  • Harrison, "How Can It Be" (director Maxime Lamontagne)
  • Kalle Mattson, "Avalanche" (director Philip Sportel)
  • Monogrenade, "Le Fantôme" (director Kristof Brandl)
  • Peaches, "Rub" (directors Peaches, A.L. Steiner and Lex Vaughn)
  • PUP, "Dark Days" (directors Jeremy Schaulin-Rioux and Chandler Levack)
  • Shy Kids, "Rockets" (director Walter Woodman)
  • SonReal, "For the Town" (director Peter Huang)
  • Spek Won feat. Shi Wisdom, "Black Body" (director Mark Valino)
  • Yukon Blonde, "Saturday Night" (directors Mac Boucher and Gaya Abdalian)

2017

Winners

Shortlist
  • A Tribe Called Red feat. Black Bear, "Stadium Pow Wow" (director Kevan Funk)
  • BadBadNotGood feat. Kaytranada, "Lavender" (director Fantavious Fritz)
  • Grimes, "Kill v. Maim" (directors Claire Boucher and Mac Boucher)
  • Harrison feat. Clairmont the Second, "It’s Okay, I Promise" (director Scott Cudmore)
  • July Talk, "Picturing Love" (director Jared Raab)
  • Kaytranada, "Lite Spots" (director Martin C. Pariseau)
  • PUP, "DVP" (director Jeremy Schaulin-Rioux)
  • PUP, "Sleep in the Heat" (director Jeremy Schaulin-Rioux)
  • Andy Shauf, "The Magician" (director Winston Hacking)
  • Wintersleep, "Amerika" (director Scott Cudmore)

Longlist
  • BadBadNotGood feat. Kaytranada, "Lavender" (director Fantavious Fritz)
  • Braids, "Companion" (director Kevan Funk)
  • Jazz Cartier, "Red Alert / 100 Roses" (director Jon Riera)
  • Dilly Dally, "Snakehead" (director Scott Cudmore)
  • Grimes, "Kill v. Maim" (directors Claire Boucher and Mac Boucher)
  • Harrison feat. Clairmont the Second, "It’s Okay, I Promise" (director Scott Cudmore)
  • Holy Fuck, "Tom Tom" (director Michael Leblanc)
  • July Talk, "Picturing Love" (director Jared Raab)
  • Kaytranada, "Lite Spots" (director Martin C. Pariseau)
  • Aidan Knight, "What Light (Never Goes Dim)" (director FT Langley)
  • Lisa LeBlanc, "Gold Diggin’ Hoedown" (director Didier Charette)
  • PUP, "DVP" (director Jeremy Schaulin-Rioux)
  • PUP, "Sleep in the Heat" (director Jeremy Schaulin-Rioux)
  • Ronley Teper's Lipliners, "Lucky and Finnegan" (director Davide Di Saro)
  • Somewhere Else feat. Majid Jordan, "Move Together" (director Helmi)
  • SonReal, "Can I Get a Witness" (director Peter Huang)
  • Andy Shauf, "The Magician" (director Winston Hacking)
  • Tanya Tagaq, "Retribution" (director Brian Johnson)
  • A Tribe Called Red feat. Black Bear, "Stadium Pow Wow" (director Kevan Funk)
  • Wintersleep, "Amerika" (director Scott Cudmore)

2018

Winners
  • Prism Prize: Charlotte Day Wilson, "Work" (director Fantavious Fritz)
  • Audience Award: Daniel Caesar, "Freudian, A Visual" (directors Keavan Yazdani and Sean Brown)
  • Hi-Fidelity Award: Grimes
  • Lipsett Award: Karena Evans, making her the first woman to win the award
  • Special Achievement Award: Cherie Sinclair

Shortlist

Longlist

2019

Winners

Shortlist

Longlist

2020

The longlist for the 2020 Prism Prize was announced in February 2020, with the shortlist originally slated to be announced on April 2 and the winner to be announced on May 11.[15] Due to the COVID-19 pandemic in Canada, however, the prize committee cancelled the May 11 event, and postponed the announcement of the winners to July 22 for the special awards, and July 23 for the topline categories. In addition, they opted not to issue a shortlist, instead announcing that all 20 longlisted nominees would be eligible for the final awards.[16]

Winners

Longlist
  • Alaskan Tapes, "And, We Disappear" (director Meredith Hama-Brown)
  • BAMBII ft. Pamputtae, "NITEVISION" (directors BAMBII, Kostadin Kolev)
  • Basia Bulat, "Your Girl" (director Brian Dale Sokolowski)
  • Cartel Madras, "Goonda Gold" (directors Bhaveek Makan, Jashan Makan)
  • Clairmont the Second, "Brick" (director Clairmont the Second)
  • Daniel Caesar ft. Koffee, "CYANIDE REMIX" (directors Keavan Yazdani, Sean Brown)
  • Debby Friday, "Fatal" (directors Debby Friday, Ryan Ermacora)
  • Doomsquad, "General Hum" (director Zak Tatham)
  • iskwē, "Breaking Down" (director Jessica Lea Fleming)
  • Jeremy Dutcher, "Mehcinut" (directors Chandler Levack, Jeremy Dutcher)
  • Jessie Reyez, "Far Away" (director Peter Huang)
  • Jordan Klassen, "Virtuous Circle" (director Farhad Ghaderi)
  • Mac DeMarco, "Here Comes the Cowboy" (director Cole Kush)
  • Orville Peck, "Dead of Night" (director Michael Maxxis)
  • PUP, "Free at Last" (directors PUP, Jeremy Schaulin-Rioux, Amanda Fotes)
  • PUP, "Kids" (director Jeremy Schaulin-Rioux)
  • Said the Whale, "Record Shop" (director Johnny Jansen)
  • Sam Tudor, "Joseph in the Bathroom" (director Lucas Hrubizna)
  • Shad, "The Stone Throwers (Gone in a Blink)" (director Matthew Progress)
  • Shay Lia, "Good Together" (director CARAZ)
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References
  1. "Prism Prize reveals its shortlist for best Canadian music video" Archived 2014-02-28 at the Wayback Machine. The Grid, February 15, 2013.
  2. "Inaugural Prism Prize to award best Canadian music video of 2012". BlogTO, September 29, 2012.
  3. "Rich Aucoin Wins First-Ever Prism Prize". Exclaim!, March 24, 2013.
  4. "Prism Prize Reveals Two New Award Categories". Broadway World, February 4, 2014.
  5. "Prism Prize: Arcade Fire's Afterlife Named Best Canadian Music Video". Huffington Post, March 24, 2014.
  6. "Emily Kai Bock Wins Prism Prize". Torontoist, March 24, 2014.
  7. "2020 Prism Prize Special Award Winners Announced". FYI Music News, July 22, 2020.
  8. "Videos by Arcade Fire, Grimes, Drake Nominated for Canada's Inaugural Prism Prize". Exclaim!, February 14, 2013.
  9. "Prism Prize short list features Shad, Drake and a double dose of Arcade Fire". CBC Music, February 18, 2014.
  10. "Emily Kai Bock wins Prism Prize for Arcade Fire video". Global News, March 23, 2014.
  11. "Prism Prize announces Top 10 best Canadian music videos of 2014". Vancouver Sun, February 12, 2015.
  12. "Chad VanGaalen Wins 2015 Prism Prize for Timber Timbre Video". Exclaim!, March 29, 2015.
  13. "Prism Prize Announces Top 20 Finalists for 2016". Exclaim!, February 9, 2016.
  14. "Prism Prize 2017: Kaytranada Takes Home Award". chartattack.com, May 15, 2017.
  15. Sarah Murphy, "Here are the 2020 Prism Prize Finalists". Exclaim!, February 27, 2020.
  16. "A Note on Prism 2020". Prism Prize, April 3, 2020.
  17. "Jessie Reyez video wins Prism Prize for Far Away". CBC News, July 24, 2020.
  18. Chris Jancelewicz, "Daniela Andrade wins 2020 Prism Prize Hi-Fidelity Award for music video innovation". Global News, July 23, 2020.
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