Pricena

Pricena (Arabic: برايسنا) is a shopping comparison engine serving the Middle East. The site was initially launched in 2013 in the United Arab Emirates, then expanded to Egypt, Saudi Arabia, Kuwait, and Qatar, as well as Nigeria, South Africa, and India. The origin of the name Pricena (pronounced Price-na) comes from a contraction of the words "Price" and "na", the latter meaning "our" in Arabic, thus forming "Our Price". The site allows online shoppers to compare prices of more than one million products from over 200 stores across the Middle East.

Pricena
Private
Industryshopping comparison engine
Founded2013
Websitewww.pricena.com 

History

Below are the major milestones for Pricena:

  • July 2013: Pricena was launched as a website in July 2013 in Dubai.
  • January 2014: Pricena launches its website in Saudi Arabia with Arabic support.[1]
  • July 2014: Pricena launches in Egypt
  • May 2015: Pricena launches its iOS app
  • August 2015: Pricena launches its Android app
  • December 2015: Pricena launches in Kuwait.[2]

Online Startup of the Year 2015 Award

In November 2015, Pricena was recognized as the Online Startup of the Year for 2015 by Du Enterprise Agility Awards.[3] The award’s criteria were based on a startup’s purpose to solve a specific and clear regional problem, its ability to attract a sizable audience and its potential to further grow in the region and beyond.

gollark: I mean, *arguably* they might be *slightly* terrible ideas with horrible downsides, but you know.
gollark: I came up with the idea of making names a tradeable good like eggs/hatchlings, and wanted to post that along with my earlier one of increasing the length limit and removing character set constraints, in order to encourage more varied discussion.
gollark: I didn't even get to post my great ideas about it.
gollark: Wow, the name exclusivity thread has become surprisingly heated.
gollark: Or B⁡o⁡b⁡⁡, with vast amounts of invisible characters.

References


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