Pantaloons Fashion & Retail

Pantaloons Fashion & Retail Limited is an Indian clothing retail chain. The first Pantaloons store was launched in Gariahat, Kolkata in 1997. As of March 2020, there were 350 Pantaloons stores in 160 cities.[1] Pantaloons was previously controlled by the Future Group, and was taken over by Aditya Birla Nuvo Limited (ABNL).[2][3][4] headquartered in Kurla, Mumbai. According to the Brand Trust Report 2014, a study conducted by Trust Research Advisory, Pantaloons featured among 100 most trusted brands in India.[5]

Aditya Birla Fashion & Retail Ltd.
Public
Traded asBSE: 535755
NSE: ABFRL
IndustryRetail
Founded1997
Headquarters
Mumbai, Maharashtra, India
Number of locations
86
Area served
India
Key people
Ashish Dikshit (Managing Director)
Sangeeta Pendurkar (CEO)
Ryan Fernandes (VP Marketing)
ProductsFast Fashion Retail
Revenue ₹2,552 crore (US$360 million) (FY 16 - 17)
Number of employees
5300
ParentAditya Birla Fashion and Retail Ltd
Websitepantaloons.com

Store

Pantaloons has 340 fashion stores in 160 Indian cities and towns in India. It has retail space of 4 million square feet.

Loyalty programme

Pantaloons offers the loyalty programme Greencard[6] to over 4 million members. The programme entitles members to discounts and shopping privileges.

Products

Pantaloons retails approximately 200 brands[7] which comprises a mix of private labels and licensed brands in apparel and accessories. Pantaloons brands are aimed at men, women and children. [8]

References
  1. store locator
  2. Sapna Agarwal (1 May 2012). "Aditya Birla to buy Pantaloons retail chain". Livemint. Retrieved 22 June 2014.
  3. "Media | Press releases | Aditya Birla Nuvo to acquire controlling stake in Future Group's Pantaloons Format business". Aditya Birla Nuvo. 30 April 2012. Retrieved 22 June 2014.
  4. "Our business | Garments | Pantaloons". Aditya Birla Nuvo. 17 June 2013. Retrieved 22 June 2014.
  5. "India's Most Trusted Brands 2014". Archived from the original on 2 May 2015.
  7. Products
  8. "We give fashion a tailor-made touch: Ryan Fernandes, Pantaloons - Exchange4media". Indian Advertising Media & Marketing News – exchange4media. Retrieved 12 June 2020.
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