Oviyavai Vitta Yaru

Oviyavai Vitta Yaru (transl. If not Oviya, then who?) is a 2019 Indian Tamil-language comedy film directed by Rajadurai and produced by Madurai Selvam. It stars Sanjeevi and Oviya. The film was renamed after the lead actress following her new-found popularity after her appearance in the reality television show Bigg Boss. Featuring music composed by Srikanth Deva with lyrics by Vairamuthu and Snehan, the film began production in mid-2014 was released in May 2019.

Oviyavai Vitta Yaru
Directed byRajadurai
Produced byMadurai Selvam
StarringSanjeevi
Oviya
Music bySrikanth Deva
CinematographyE.K. Nagarajan
Edited byP. Sai Suresh
Production
company
Velammal Cine Talkies
Release date
  • 24 May 2019 (2019-05-24)
CountryIndia
LanguageTamil

Cast

Production

The film began production during June 2014 and marked the debut of producer Madurai Selvam, a former press relations officer for actors including Arjun, Goundamani and Senthil. Rajadurai, who had earlier made I Love You Da (2002), was signed on as the director, while Sanjeevi and Oviya were cast in the lead roles. The shoot took place throughout late 2014 and early 2015, but the producer's financial problems meant that the film was unable to find a distributor.[1] During the making of the film, the producer also fell out with the director, who claimed he was not paid his remuneration.[2]

In August 2017, the film's producer Madurai Selvam opted to change the title of the film from Seeni to Oviyaava Vitta Yaaru, which could be further abbreviated to Oviya. The move was made following the lead actress's new-found popularity following her stint on the Tamil reality television show Bigg Boss. The producer also increased the visibility of actors Ganja Karuppu and Vaiyapuri, and lyricist Snehan, on the promotional material of the film, post their appearance on Bigg Boss.[3][4] The producer hoped to release the film in late 2017 or early 2018, but further delays meant that the film was finally had a theatrical release during May 2019.[2]

Soundtrack

Soundtrack was composed by Srikanth Deva.

Release

In its review, The Indian Express wrote the film was "watchable to some extent".[5] Times of India wrote "the movie has nothing new to offer and lacks an engaging story, too."[6][7]

gollark: Platinum alone is 3E8 total dragons, soo…
gollark: For me, these fancy trophies are really far away - I only have 21D dragons.
gollark: We should use base 16.
gollark: I need my multiples of 37.
gollark: <@237432744659910656> I prefer powers of two to multiples of five, because reasons.

References
  1. Vandhana (24 September 2014). "Oviya Shares Screen-Space With an Elephant in Seeni –". Silverscreen.in. Retrieved 10 October 2019.
  2. "Oviya to the rescue of a producer in trouble". www.indiaglitz.com. 5 September 2017. Retrieved 10 October 2019.
  3. "Producer of 'Bigg Boss' Oviya's film changes title to 'Oviyaava Vitta Yaaru'". The News Minute. 2 September 2017. Retrieved 10 October 2019.
  4. "Producers to release Oviya's pending films". Deccanchronicle.com. Retrieved 10 October 2019.
  5. "Oviyavai Vitta Yaaru movie review: Watchable to some extent". Asianage.com. 25 May 2019. Retrieved 10 October 2019.
  6. "Oviyavai Vitta Yaru Movie Review {2.0/5}: Critic Review of Oviyavai Vitta Yaru by Times of India". Timesofindia.indiatimes.com. Retrieved 10 October 2019.
  7. "Oviyavai Vitta Yaaru Movie Review". Chennaivision. Retrieved 10 October 2019.
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