Mega Brands America

Mega Brands America, Inc., formerly known as Rose Art Industries, LLC, is an American arts and stationery company based in Irvine, California. It sells products primarily under the brands RoseArt, The Board Dudes, The Write Dudes, USA Gold, Moon Products, MEGA Puzzles and Fuzzy Poster. It is owned by parent company MEGA Brands Inc., a Montreal-based company. It has additional operations in Fife, Washington; Lafayette, Indiana; and Lewisburg, Tennessee.

Mega Brands America, Inc.
Formerly
RoseArt
Subsidiary
IndustryAdvertising
Founded1923 (1923) (as Rose Art Industries)
Headquarters,
Brands
  • RoseArt
  • The Board Dudes
  • The Write Dudes
ParentMega Brands
(Mattel)
Websiteroseart.com

History

2013 marked the 90th anniversary of RoseArt. The company was established when Isidor Rosen founded the Rosebud Art Company in New York City in 1923.[1] During the 1970s, the company renamed itself RoseArt. RoseArt has been a subsidiary of Mega Brands since 2005.[2]

On January 24, 2010, Mega Bloks Inc. agreed to acquire The Board Dudes, Inc., a privately held company based in Corona, California. The Board Dudes designs and distributes a range of products for the school, home and office supply markets. Primary product categories include dry erase boards, cork boards, school and locker products, writing instruments, novelty items and storage products sold under the Board Dudes, Locker Dudes, Write Dudes, and related brands. These goods are sold in mass and specialty channels throughout the U.S. and Canada. The Board Dudes founders and principals, Ben Hoch and Michael Cerillo, both maintain senior managerial roles within the arts and stationery division of MEGA Brands.[3]

In September 2006, the former owners of Rose Art Industries filed suit against Mega Brands, alleging insider trading by company executives in 2005 and 2006.[4] MEGA Brands counter sued and in November 2009 the parties settled. The Rosens agreed to pay back $17.2 million and forgo claims of an additional $54.8 million.[5]

Art supplies

Since the beginning, RoseArt has sold many different art supplies (including crayons, markers, colored pencils, chalk, paint, etc.). Over the years, RoseArt supplies have come in many different colors. Below is a list of art supplies.

Colored pencils

Name – Issued – Retired – Notes

  1. Apricot – 1949
  2. Black – 1949 –
  3. Blue – 1949
  4. Blue Berry – 1992
  5. Blue Green – 1949
  6. Blue Violet – 1949
  7. Brown – 1949
  8. Green – 1949
  9. Green Blue – 1949
  10. Green Yellow – 1949
  11. Grey – 1949
  12. Orange – 1949
  13. Orange Red – 1949
  14. Orange Yellow – 1949
  15. Peach – 1949
  16. Pink – 1949
  17. Purple – 1949
  18. Red – 1949
  19. Red Orange – 1949
  20. Red Violet – 1949
  21. Rose – 1949
  22. Sky Blue – 1958
  23. Teal – 1958
  24. Turquoise – 1958
  25. Violet – 1949
  26. Violet Blue – 1949
  27. White – 1949
  28. Yellow – 1949
  29. Yellow Green – 1949
  30. Yellow Orange – 1949

Crayons

Name – Issued – Retired – Notes

  1. Apricot – 1946
  2. Black – 1923 –
  3. Blue – 1923
  4. Blue Green – 1934
  5. Blue Violet – 1934
  6. Brown – 1923
  7. Cerulean
  8. Dandelion
  9. Forest Green
  10. Gold
  11. Golden Rod
  12. Green – 1923
  13. Green Blue – 1934
  14. Green Spring
  15. Green Yellow – 1934
  16. Grey – 1923
  17. Indigo - 2010
  18. Lavender
  19. Lemon Yellow
  20. Mahogany
  21. Maize
  22. Melon
  23. Navy Blue
  24. Orange – 1923
  25. Orange Red – 1934
  26. Orange Yellow – 1934
  27. Orchid
  28. Peach – 1946
  29. Pink – 1923
  30. Purple – 1923
  31. Red – 1923
  32. Red Orange – 1934
  33. Red Violet – 1934
  34. Rose – 1934
  35. Rust Red
  36. Salmon
  37. Scarlet - 2010
  38. Sweet Bitter
  39. Teal Blue
  40. Thistle
  41. Turquoise Blue
  42. Turtle Green
  43. Violet – 1923
  44. Violet Blue – 1934
  45. Violet Red – 1934
  46. White – 1923
  47. Yellow – 1923
  48. Yellow Green – 1934
  49. Yellow Orange – 1934
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See also

References


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