Matt Farley

Matt Farley (born June 3, 1978)[1] is an American musician and songwriter who has released about 20,000 songs as of June 2019.[2] His music is released under a variety of band names.

Matt Farley
Farley in 2019
Background information
Born (1978-06-03) June 3, 1978
OriginDanvers, Massachusetts, US
GenresAlternative rock, rock music, folk, novelty songs
Occupation(s)Singer-songwriter, musician, filmmaker
InstrumentsVocals, piano, keyboards
Years active1996–present
LabelsMotern Media
Associated acts
  • Moes Haven
  • The Big Heist
  • Toilet Bowl Cleaners
  • The Very Nice Interesting Singer Man
  • The Odd Man Who Sings About Poop, Puke and Pee
  • Brennan McFarley
  • The Guy Who Sings Songs About Cities & Towns
  • Matt Motern Manly Man
  • The Prom Song Singers
  • The Philadelphia Sports Band
Websitemoternmedia.com

Biography

Farley grew up in Massachusetts and graduated from Providence College in Rhode Island. Around 2008, he discovered that songs with silly titles from his band "Moes Haven" (which he had streaming on Spotify) were the only ones generating revenue. He soon began writing and recording songs about everything and anything that he thought people might search for.[3]

His band names, which exceed 70, often correlate to the subject matter of their songs. For example, "Papa Razzi and the Photogs" release albums filled with songs about celebrities, and "The Hungry Food Band" releases songs about food. Thousands of songs celebrate birthdays with different names. Over 500 songs are "prom proposals" songs each sung with a different name. Yet another series of albums are composed completely of songs about towns within a U.S. state or other country, with lyrics derived from reading Wikipedia articles on each town. However, his most lucrative band is likely the "Toilet Bowl Cleaners", who sing songs about fecal matter. According to Farley, one song that contains only the word "poop" repeated over and over generates $500 in streaming revenue every month as of 2018, likely in part because children request it from Alexa or other devices.[4][5][6] Farley earned over $23,000 in 2013 from his song catalog.[3][4][7]

Farley also writes custom songs, generating $2,000 or more in revenue per month.[8][9][10][11] The Reply All podcast has featured Farley multiple times and used his custom songs.[12]

Much of Farley's output is piano-and-vocals compositions.[13] Albums can run to 100 songs in length.[14][15] Some of his albums, even from a band such as The Toilet Bowl Cleaners, contain more serious output; that band's 11th album is titled Mature Love Songs, none of which are about fecal matter. Farley's serious and non-lucrative albums are called "no jokes" albums.[16][17]

In 2016, Farley performed "Used to Be a Pizza Hut", a song topic derived from internet traffic about how re-purposed locations of the American chain restaurant still retain their distinctive roof style, on The Tonight Show Starring Jimmy Fallon.[8]

Music label and films

Farley's output is released under the label Motern Media, and he is rarely identified directly by name. Farley often includes his personal phone number in his lyrics, which yields calls and texts from fans surprised to find the number is real.[13][18]

Farley has made several low-budget comedy-horror films, primarily starring his family and friends, with titles such as Don't Let the Riverbeast Get You (2012).[18][19] He is the subject of a 2018 Australian documentary, Lessons from a Middle Class Artist.[5]

He performs an annual five-and-one-half hour concert "extravaganza" in Danvers, Massachusetts.[5]

gollark: e.g. I don't want zyus much but as they have good trade value do want to trade them off fairly.
gollark: It means they don't want it much but would prefer to get something for it.
gollark: Alas, not a single CB green copper in sight.
gollark: Yes, and *try* to trade on the hub for trade if you can trade.
gollark: And not even written on the hub?!

References

  1. CJ Rooney (December 21, 2017). "Quest for a Million Listeners: Matt Farley on Songwriting, Philosophy and His Creative Life". CJRooney.com. Retrieved May 20, 2019.
  2. Wild, Matt (7 March 2019). The guy who wrote "Milwaukee Poop Poop Poop" (and 20,000 other songs) wrote a song about me and now I'm complete, Milwaukee Record
  3. McConnell, Fred (January 29, 2014). "Spotify: how a busy songwriter you've never heard of makes it work for him". The Guardian. Retrieved May 20, 2019.
  4. Remo, Jessica (September 2018). "This guy wrote 88 terribly awesome songs about N.J. towns. Have a listen". NJ.com. Advance Publications. Retrieved May 20, 2019.
  5. Bennett, Emily (February 6, 2019). "Matt Farley of Motern Media puts Highlands towns on the map in Australian-themed album". Southern Highland News. Retrieved May 20, 2019.
  6. Musician Brilliantly Capitalizes on Promposal Season. Right This Minute. March 21, 2019. Retrieved May 20, 2019.
  7. Perry, Kevin EG (January 29, 2014). "This Guy Made $23,000 by Releasing 14,000 Songs on iTunes and Spotify". Vice. Retrieved May 20, 2019.
  8. Mastrogiacomo, Angela (July 9, 2018). "Matt Farley continues to exist: How one man is bringing quantity and quality to Spotify". Substream Magazine. Retrieved May 20, 2019.
  9. Klinkenerg, Brendan (January 8, 2015). "The Musician Who's Gaming Search Engines To Actually Make Money". Wired.
  10. "Click Bait Muso". RN Drive (Podcast). Radio Australia. September 9, 2015. Retrieved May 20, 2019.
  11. Vogt, PJ; Goldman, Alex (January 22, 2014). "One Hundred Songs In A Day". On the Media (Podcast). No. 10. Retrieved May 20, 2019 via WNYC.
  12. "#82 Hell?". Reply All (Podcast). No. 82. November 17, 2016 via Gimlet Media.
  13. Brawley, Eddie (September 4, 2014). "This Genius Lunatic Has Recorded 16,000 Songs About Everything from Poop to Ellen Degeneres". Vice. Retrieved May 20, 2019.
  14. D'Onfro, Jillian (January 23, 2014). "This Man Makes $23,000 Posting Music Spam On Spotify And iTunes". Business Insider. Retrieved May 20, 2019.
  15. Heltzel, Zachary (October 17, 2014). "A glimpse inside the mind of the world's most prolific musician". The State Press. Retrieved May 20, 2014.
  16. Dunavin, Davis (January 5, 2017). "Digital Savvy Earns Money For New England Musician". Connecticut Public Radio. Retrieved May 20, 2019.
  17. Decloux, Justin (11 June 2018). The Best Music of Matt Farley (in Five Albums), Film Trap
  18. Reed, James (February 7, 2014). "Danvers man becomes a click-bait music star". The Boston Globe. Retrieved May 20, 2019.
  19. Vogel, Jim; Lowe, Kenneth (July 4, 2018). "Bad Movie Diaries: Don't Let the Riverbeast Get You (2012)". Paste. Retrieved May 20, 2019.
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