Martinelli's

Martinelli's is the brand name of S. Martinelli & Company, a juice company based in Watsonville, California.[1] The company is privately held by descendants of the founders.[2] It's best known for its non-alcoholic sparkling cider and its apple juice.[2][3]

Company buildings
A bottle of Martinelli's sparkling cider

History

The company was founded in the Pajaro Valley in 1868 by two Swiss Martinelli brothers when Stephen bottled and fermented apples of his older brother Louis.[1] He previously had experience making Champaign in France. The recipe won a gold medal at the 1890 California State Fair.[4]

Martinelli's also produces a sparkling hard cider. They also have several other brands of juices, and released a hard cider for a limited time in 2018.

There is a street in Watsonville that bears the Martinelli name.

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References

  1. "About Martinelli's". S. Martinelli & Company. 2008. Retrieved 2 December 2010.
  2. Dannelke, Lenora (8 December 2009). "S. Martinelli & Co.: Fruit Punch". Beverage World. Archived from the original on 7 July 2011. Retrieved 26 December 2009.
  3. Thamel, Pete (15 March 2009). "Louisville Wins Big East Title, Ending Orange's Run". The New York Times. Retrieved 26 December 2009.
  4. "Martinelli's Hard Cider Roots". Martinelli's. 2019-03-28. Retrieved 2020-08-01.


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