Manufacturers' Agents National Association

The Manufacturers’ Agents National Association (MANA), was founded in 1947 and is the largest[1] North American association of manufacturers’ reps.

Manufacturers’ Agents National Association (MANA)
MottoThe Professional Business Association for Reps and Companies That Sell Through Reps
Formation1947
Type501(c)6 not-for-profit professional association
HeadquartersMorton Grove, IL
Official language
English
CEO & President
Charles M. Cohon

Scope and operations

MANA is a 501(c)6 not-for-profit, horizontal, industry-independent organization for reps and their principals. Its missions focus on rep and principal education and matchmaking. Educational activities focus on helping reps and principals launch and sustain profitable long-term relationships. Matchmaking activities introduce reps and principals whose products and business models are a sufficiently logical match to launch the interview process. Rep associations that focus on specific industries are referred to as vertical associations. Many rep companies and principals belong to both MANA and the vertical association that supports their industry. A partial list[2] of vertical industries follows:

MANA Staff[3]

  • Charles Cohon, President and CEO
  • Jack Foster, Editor, Agency Sales Magazine
  • Pam Hamlin, Advertising Services
  • Alane LaPlante, Publication/Art Director
  • Jerry Leth, Vice President and General Manager
  • Susan Strouse, Secretary/Treasurer, Accounting Manager

MANA Board of Directors[4]

John D. Roba
Greg Bruno
Tom Hayward, Chairman of the Board
Tim Ryder
John Sandifer
Ken McGregor
Craig Lindsay

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References

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