Mannequin Parade

Mannequin Parade was an Australian television series, or possibly a highly unusual commercial break/TV show hybrid, which aired on Melbourne station GTV-9 from weekly on Saturdays 1 June 1957 to 24 May 1958.

In 1957, Darrods, a now-defunct department store, decided to sponsor two U.S. series, Cross Current and Mr. District Attorney. In-between the series was a locally produced 10-minute segment called Mannequin Parade, which was compered by model Gretta Miers, who was nicknamed "The Darrod Girl" on the series.[1] Half-hour US series in those days ran 25 minutes minus the commercials, so the two programmes along with the 10 minute Mannequin Parade resulted in a 60-minute section of the GTV-9 schedule.[2][3]

GTV-9 also presented another fashion show, called Lovely to Look At, during 1957.

References

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