Keap

Keap (formerly Infusionsoft) is a private company that offers an e-mail marketing and sales platform for small businesses, including products to manage and optimize the customer lifecycle , customer relationship management, marketing automation , lead capture , and e-commerce. It is based in Chandler, Arizona.

Keap
Private
IndustrySmall business customer relationship management, Email marketing, E-commerce
Founded2001
Headquarters
Chandler, Arizona
Key people
Clate Mask, CEO and Co-founder
Scott Martineau, Senior Vice President of Product Strategy
ServicesSaas, Marketing and sales automation , CRM software
Revenue$100 million (2017)[1]
Number of employees
650+
Websitekeap.com

The company received $54 million in venture capital from Goldman Sachs in early 2013.[2][3] In total, the company has generated over $125 million in funding.[4]

History

Infusionsoft was founded in 2001 by brothers Scott and Eric Martineau in Mesa, Arizona with now CEO Clate Mask.[5]

In 2004, the company developed a script to automate sales leads, which became the foundation of Infusionsoft’s SaaS product range.[5]

As of January 2019, the company is known as Keap.[6]

In February 2020, The improvements have emerged after the small business selling and marketing software company modified its name in January 2019 after 18 years of operation as Infusionsoft to Keap and started providing non-tech experienced businesses a smaller, simplified variant of their apps.[7]

Company overview

Keap offers an integrated email marketing platform for small business users.[2][5][8]

Services

The Keap platform can create and host Web forms and links, execute automated campaigns, track ROI, provide customer sales updates, database management and e-commerce functionality.[9][10][11][12]

Awards and recognition

Infusionsoft was named by Inc. as a 2013 Hire Power Awardee and ranked number 4 in the software category with over 240 jobs created in a year.[13][14] Infusionsoft has been honored as an Inc. 500/5000 list of fastest growing private company 7 times as of 2013.[15] Inc. also ranked the company #47 on its list of Top 100 Arizona Companies and #44 on its list of companies in the Phoenix metro.[15]

gollark: ... no?
gollark: Actually, over here at least, degrees lead to higher total earnings.
gollark: gollark Today at 12:53Logic puzzle:You are trapped in a labyrinth. There are some doors. One of them leads out. One of them leads into a lethal cryoapiary.There are two gollarks in front of the doors. One gollark speaks the truth, one gollark always lies. You suddenly notice other gollarks appearing. The other gollark tells the truth or lies at random. The other² gollark is truthful iff your question does not refer to itself or other gollarks. The other³ gollark calls in orbital laser strikes against those it perceives as asking tricky questions. The other⁴ gollark is truthful iff it predicts (with 99.6% historical accuracy) that you will consider it (one of) the falsehood-telling gollark(s). A subset of the gollarks will say "bee" and "apioform" instead of "true" or "false", but you do not know which or which words "bee" and "apioform" correspond to. The other⁴ gollark just tells you the first bit of the SHA256 hash of your question in UTF-8. Another gollark appears to be randomly materializing doors. The other⁵ gollark will cooperate with you iff you cooperate with CooperateBot/angel. Yet another gollark will tell the truth iff you know what iff means. The final gollark appears to be fiddling with the orbital mind control laser making you know this.What do you do?
gollark: I will copypaste the text maybe.
gollark: <@319753218592866315> What do?

References
  1. Yuliya Chernova (October 6, 2014). "Sales and Marketing Co. Infusionsoft Valued at About $500M in New Deal". Wall Street Journal. Retrieved April 14, 2015.
  2. "Infusionsoft Raises $54M From Goldman Sachs To Scale Sales And Marketing Automation Platform For Small Business". Tech Crunch. Retrieved 31 December 2013.
  3. "Fresh From Its $54M Raise, Infusionsoft Acquires GroSocial, The "Buddy Media For SMBs," To Expand Into Social Marketing". Tech Crunch. Retrieved 31 December 2013.
  4. Anthony Ha (October 6, 2014). "Sales And Marketing Software Company Infusionsoft Raises $55M". Tech Crunch. Retrieved April 14, 2015.
  5. "With $54 Million from Goldman Sachs; Infusionsoft is on a Roll". Forbes. Retrieved 31 December 2013.
  6. "Rebranding Infusionsoft to Keap". KEAP. Retrieved 5 March 2020.
  7. "Keap CEO explains exec layoffs, office closures amid corporate changes". bizjournals. 25 February 2020. Retrieved 27 July 2020.
  8. "A tale of five conferences: InfusionCon 2013, Infusionsoft". ZD Net. Retrieved 31 December 2013.
  9. "FOUR AWESOME MARKETING VEHICLES YOU PROBABLY TAKE FOR GRANTED". Fast Company. Retrieved 31 December 2013.
  10. "Infusionsoft seeks to go beyond CRM". ZD Net. Retrieved 31 December 2013.
  11. "Marketing Automation for Everyone with Infusionsoft". Convince&Convert. Retrieved 31 December 2013.
  12. "Should you use Infusionsoft? Get the Tech Husband Review". Tech Husband. Retrieved 31 December 2013.
  13. "Meet the Job Creators". Inc. Retrieved 31 December 2013.
  14. "Four Arizona firms recognized with 'Inc.' Hire Power awards". Phoenix Business Journal. Retrieved 31 December 2013.
  15. "Infusionsoft". Inc. Retrieved 31 December 2013.
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