Hide and Seek (TV series)

Hide and Seek (Korean: 숨바꼭질; RR: Sumbakkokjil) is a South Korean television series starring Lee Yoo-ri, Song Chang-eui, Uhm Hyun-kyung and Kim Young-min. The series aired every Saturday from August 25 to November 17, 2018 on MBC TV from 8:45 p.m. to 11:10 p.m. (KST). It had 4 episodes a day.[2]

Hide and Seek
Promotional poster
Hangul숨바꼭질
Genre
Created byKim Sung-mo
Written bySeol Kyung-eun
Directed byShin Yong-whee
Starring
Country of originSouth Korea
Original language(s)Korean
No. of episodes48[lower-alpha 1]
Production
Executive producer(s)
  • Bae Ik-hyeon
  • Lee Hyang-bong
Running time35 minutes[lower-alpha 1]
Production company(s)Neo Entertainment
DistributorMBC
Release
Original networkMBC TV
Picture format1080i (HDTV)
Audio formatDolby Digital
Original releaseAugust 25 (2018-08-25) –
November 17, 2018 (2018-11-17)
External links
Website

Synopsis

The tangled fates of the heiress of a cosmetics company and a woman who had to achieve everything on her own.

Cast

Main
The executive director of a cosmetics company.
A secretary and driver for Taesan Group.
An employee for Make Pacific.
  • Kim Young-min as Moon Jae-sang[4]
A playboy who is the successor of Taesan Group.

Supporting

Production

Ratings
  • In the table below, the blue numbers represent the lowest ratings and the red numbers represent the highest ratings.
  • NR denotes that the drama did not rank in the top 20 daily programs on that date.
  • N/A denotes that the rating is not known.
Ep. Original broadcast date Average audience share
TNmS[6] AGB Nielsen[7]
Nationwide Seoul Nationwide Seoul
1 August 25, 2018 2.7% 2.8% 3.2% (NR) 3.4% (NR)
2 6.8% 6.9% 7.2% (11th) 7.2% (11th)
3 6.5% 6.7% 7.0% (12th) 7.2% (11th)
4 7.7% 8.0% 8.1% (10th) 8.4% (9th)
5 September 8, 2018 3.0% N/A 3.7% (NR) 3.9% (NR)
6 7.6% 7.2% (11th) 7.0% (11th)
7 6.7% 6.8% (14th) 6.8% (14th)
8 8.5% 8.6% (5th) 8.7% (6th)
9 September 15, 2018 3.7% 4.9% (NR) 4.4% (NR)
10 7.7% 8.6% (12th) 8.0% (11th)
11 6.5% 7.3% (15th) 6.7% (19th)
12 7.6% 9.2% (6th) 8.7% (8th)
13 September 22, 2018 4.8% 5.5% (NR) 5.1% (NR)
14 10.5% 10.2% (6th) 9.8% (6th)
15 11.0% 10.3% (5th) 10.1% (4th)
16 11.8% 11.0% (3rd) 10.6% (3rd)
17 September 29, 2018 4.6% 5.5% (NR) 4.9% (NR)
18 8.1% 7.7% (14th) 7.3% (15th)
19 7.0% 6.6% (19th) 6.5% (18th)
20 8.8% 9.1% (7th)
21 October 6, 2018 N/A 5.7% (NR) 5.4% (NR)
22 11.3% (5th) 11.5% (4th)
23 11.4% (5th)
24 13.1% (3rd) 13.0% (3rd)
25 October 13, 2018 5.3% 5.3% (NR) 5.0% (NR)
26 11.0% 10.2% (5th) 10.0% (5th)
27 10.8% 10.6% (4th) 10.5% (4th)
28 11.4% 11.2% (3rd) 11.1% (3rd)
29 October 20, 2018 3.6% 3.6% (NR) 3.3% (NR)
30 8.2% 8.1% (6th) 7.9% (8th)
31 11.3% 11.0% (5th)
32 12.6% 11.8% (4th) 11.9% (4th)
33 October 27, 2018 5.5% 5.9% (NR) 5.2% (NR)
34 12.8% 11.4% (4th) 11.2% (4th)
35 13.0% 11.2% (5th) 11.1% (5th)
36 14.1% 12.0% (3rd)
37 November 3, 2018 10.2% 9.9% (7th) 9.3% (8th)
38 13.3% 12.7% (4th) 12.4% (4th)
39 12.8% 12.6% (5th) 11.8% (5th)
40 13.5% 13.3% (3rd) 13.1% (3rd)
41 November 10, 2018 10.5% 10.6% (6th) 12.1% (4th)
42 13.7% 12.9% (4th) 11.6% (5th)
43 12.9% 12.2% (5th)
44 14.0% 13.4% (3rd) 12.8% (3rd)
45 November 17, 2018 7.8% 7.3% (12th) 6.7% (16th)
46 14.0% 13.2% (5th) 11.6% (5th)
47 13.9% 13.6% (4th) 12.5% (4th)
48 15.2% 15.4% (3rd) 14.4% (3rd)
Average - - 15.4% 14.4%

Awards and nominations
Year Award Category Nominee Result Ref.
2018 6th APAN Star Awards Top Excellence Award, Actress in a Serial Drama Lee Yoo-ri Nominated [8]
2018 MBC Drama Awards Grand Prize (Daesang) Nominated [9]
Drama of the Year Hide and Seek Nominated
Top Excellence Award, Actress in a Weekend Drama Lee Yoo-ri Won
Top Excellence Award, Actor in a Weekend Special Project Song Chang-eui Nominated
Excellence Award, Actor in a Weekend Special Project Kim Young-min Nominated
Excellence Award, Actress in a Weekend Special Project Uhm Hyun-kyung Nominated
Best Supporting Cast in Weekend Special Project Jo Mi-ryung Nominated
Yoon Da-gyeong Nominated
Best Child Actress Jo Ye-rin Won

Notes
  1. In order to circumvent Korean laws that prevent commercial breaks in the middle of an episode, what would previously have been aired as single 70 minute episodes are now being repackaged as two 35 minute episodes, with two episodes being shown each night with a commercial break between the two.[1]

References
  1. Park, Jin-hai (May 16, 2017). "Drama viewers angry over commercial breaks". The Korea Times. PressReader. Retrieved April 17, 2020.
  2. "'숨바꼭질' 첫 방송 D-1, 놓치면 안 될 특급 '시청 포인트3'". The Chosun Ilbo (in Korean). August 24, 2018.
  3. "Lee Yoo-ri and Song Chang-eui Team Up for "Hide and Seek"". Hancinema. Orion. May 17, 2018.
  4. "Uhm Hyun-kyung and Kim Young-min Join the Sordid Affairs of "Hide and Seek"". Hancinema. Orion. June 28, 2018.
  5. ‘숨바꼭질’ 이유리부터 송창의까지...‘주말극 드림팀’ 출격 예고. The Chosun Ilbo (in Korean). July 4, 2018.
  6. "TNmS Ratings on Naver". Naver (in Korean). Retrieved March 5, 2018.
  7. "AGB Daily Ratings: this links to current day-select the date from drop down menu". AGB Nielsen Media Research (in Korean). Archived from the original on March 17, 2017. Retrieved January 30, 2018.
  8. "이병헌·손예진·아이유 APAN스타어워즈 노미네이트". Star News (in Korean). September 27, 2018.
  9. Jung, Yu-jin (December 31, 2018). 소지섭 ‘데뷔 23년 만에 첫 대상’(mbc연기대상)[포토엔HD] [So Ji-sub Soo'First Debut in 23 Years' (mbc Drama Awards)[Photo and HD]]. Newsen (in Korean). Archived from the original on December 31, 2018. Retrieved June 5, 2020 – via Naver.
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