Henrik Purienne
Henrik Purienne (born as Benninghoff H. Puren; 1977), is a South African photographer, Film Director, and founder of fashion publication, Mirage. He is based in Cape Town.[2]
Henrik Purienne | |
---|---|
Born | 1977 43), Worcester, South Africa[1] (age |
Occupation | Photographer, film director |
Years active | 2003–present |
Style | Snapshot aesthetic, documentary, natural beauty |
Website | www |
Early life
Purienne was born in Worcester, South Africa.
Work
Purienne began his career making documentary films[3] influenced by the realist aesthetic of filmmakers such as Eric Rohmer and John Cassavetes. His subjects are predominantly natural looking girls often set against beach- or poolside situations.[4][5]
He has created advertising campaigns and editorials for the brands Louis Vuitton,[6] Maison Kitsuné,[7] American Apparel,[8] Maison Margiela,[9] Interview Magazine,[10] Playboy,[11] Vogue,[12] Lui,[13] and Purple often featuring contemporary 'it girls' such as Sky Ferreira,[14] Emily Ratajkowski,[15] Camille Rowe,[16] and Aymeline Valade.[17]
In 2009 he launched the fashion and culture publication Mirage.[18]
Bibliography
Awards
- 2012 - D&AD Yellow Pencil, 'Professional Awards' category, for commercial film / campaign directed by Purienne, titled 'MK is...', for South African music television channel MK[19]
References
- "Stellenbosch Academy
- "Emptykingdom
- " Sun, sand and sex, Henrik Purienne's sunkissed pictures of beach beauties "so real they are confused for art]", Dazed Digital
- Review Dazed Digital
- Interview Paper Journal
- Louis Vuitton
- Interview Kitsune
- The man behind American Apparel Ads
- Maison Margiela
- Interview Magazine
- Playboy
- Vogue
- Lui Magazine
- Ferreira Maison Kitsune
- Emily Ratajkowski Tumblr
- Camille Rowe
- Aymeline Valade
- Mirage Magazine
- Ogilvy's innovative MK campaign