Geoffrey Moore

Geoffrey Moore (born 1946) is an American organizational theorist, management consultant and author,[2] known for his work Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers.[3]

For other people named Geoffrey Moore, see Geoffrey Moore (disambiguation).

Dr Geoffrey Alexander Moore
Born (1946-07-31) July 31, 1946[1]
Portland, Oregon, U.S.
OccupationAuthor, professional speaker, consultant, management expert
Spouse(s)
Marie Moore
(
m. 1968)
[1]

Biography

Moore received a bachelor's degree in American literature from Stanford University (1967) and a doctorate in English literature from the University of Washington (1974).[4][5]

Moore began his professional life as an English professor at Olivet College in Michigan, before moving his family to California where he took a job as a corporate trainer[3] and executive assistant at a technology company.

Prior to working with the McKenna Group, Moore was a sales and marketing executive at Rand Information Systems, Enhansys, and Mitem.[4] He heads his own consulting firm, Geoffrey Moore Consulting,[6] and is a venture partner with Mohr Davidow Ventures and Wildcat Venture Partners as well as managing director at Geoffrey Moore Consulting.[6]

Books
  • Crossing the Chasm: Marketing and Selling High-tech Products to Mainstream Customers (1991, revised 1999 and 2014). ISBN 0-06-051712-3
  • Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge (1995). ISBN 9780887307652.
    • Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets (2004). Revised edition. ISBN 0-88730-824-4
  • The Gorilla Game: An Investor's Guide to Picking Winners in High Technology (with Paul Johnson and Tom Kippola, 1998). ISBN 9780887308871.
    • The Gorilla Game : Picking Winners in High Technology (1999). Revised edition. ISBN 978-0887309571.
  • Living on the Fault Line : Managing for Shareholder Value in the Age of the Internet (2000). ISBN 9780887308888.
    • Living on the Fault Line, Revised Edition: Managing for Shareholder Value in Any Economy (2002). Revised edition. ISBN 9780060086763.
  • Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution (2005). ISBN 978-1591841074.
  • Escape Velocity: Free Your Company's Future from the Pull of the Past (2011). ISBN 978-0062040893.
  • Zone to Win: Organizing to Compete in an Age of Disruption (2015). ISBN 978-1682301715.
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References
  1. Resume: Geoffrey Alexander Moore. Bloomberg Businessweek Archived August 8, 2007, at the Wayback Machine
  2. "The Future Of Enterprise IT: An Interview With Geoffrey Moore" Cesar Orosco, Forbes, 17 March 2015. Accessed 30 August 2017
  3. "Geoffrey Moore: Why Crossing The Chasm Is Still Relevant" Dan Schawbel, Forbes, 17 December 2013. Accessed 30 August 2017
  4. "Geoffrey A. Moore" Chasm Group. Accessed 30 August 2017
  5. 08/25/97 Geoffrey A. Moore-Marketing consultant and author. Bloomberg Businessweek Archived March 16, 2008, at the Wayback Machine
  6. http://www.geoffreyamoore.com/bio-geoffrey-moore/. Geoffrey Moore
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