English, baby!

English, baby! is a social network and online curriculum for learning conversational English and slang[2] based in Portland, Oregon.[3] The service is used by more than 1.6 million members, making it one of the largest, most well-established and highest rated[4] online communities of English learners and teachers. English, baby! is most popular in China,[5] where roughly a quarter of its users are based. Other countries in which the service is popular include Turkey, Brazil, India, Egypt, the United States, and Taiwan.[6][7]

English, baby!
Type of site
Education, Social network service
Available inAmerican English, Japanese, Mandarin Chinese, Spanish
OwnerVersation
Created byJohn Hayden, co-founder, CEO
Revenueundisclosed
URLwww.englishbaby.com
Alexa rank 113,270 (January 2018)[1]
CommercialYes
RegistrationRequired for some services
Launched2000

The company offers a free membership as well as a paid, premium membership and frequently uses celebrities in its English lesson videos.[8]

Lessons

English, baby! is home to several thousand English lessons.[9] Many of the lessons feature celebrities teaching a term or phrase and discussing how they learned English if it is not their first language. Celebrities who have taught English lessons on English, baby! include NBA All-Stars such as Steve Nash and Dwight Howard, Olympic gold medalist figure skaters Shen Xue and Zhao Hongbo, and musicians Sheryl Crow and Girl Talk.[7]

The website also produces an English lesson soap opera series and reality TV style videos.[10] Other lessons are based on MP3s instead of videos and based on improvised conversations between native English speaking actors. Most lessons include grammar instruction, quizzes, and vocabulary words. Much of the lesson content is only available to premium "Super Members" who pay $5 per month. These members also have access to a live teacher to answer questions for them.

In addition to students, ESL teachers can create lessons on English, baby! or use content from the site in their classrooms.[9]

History

English, baby! was founded in 2000 when John Hayden returned from working for Hitachi and teaching English in Japan.[7] He found that many students lacked a means of learning conversational English and started English, baby! to create an online experience similar to traveling in the English-speaking world or studying abroad. Hayden remains the company's CEO.[5]

In 2005, Versation Inc., a parent company for English, baby![11] was created. Versation also produces alumni management and recruitment software for colleges and universities.

Following the popularity of sites like MySpace and Facebook, English, baby! introduced social networking features in 2006, enabling members to create profiles on the site. In 2009, English, baby! registered its one millionth member.[10]

English, baby! has content-sharing partnerships with companies such Nokia in China, and HOOP Magazine in Japan.[12]

gollark: It's possible that this stems partly from differences in perception of what esolangs actually is; esoteric programming language discussion place which happens to have a somewhat weird community in it versus weird community which happens to exist in something nominally for esolang discussion.
gollark: Ah, sinthÖrion.
gollark: I figure people are mostly prompted by *something* instead of just bringing it up entirely at random, and a ControversialEsolangs server would lack many of those prompts if it's purely for that.
gollark: And controversial stuff has never arisen from discussing something else?
gollark: The idea of a "ControversialEsolangs" for that probably wouldn't work well for various reasons, including the difficulty of moving active conversations, cognitive overhead of switching and lots of overhead deciding when to switch, a smaller set of people there even if they could otherwise participate interestingly, and somewhat more difficult-to-express issues like, er, selection effects.

References

  1. "Alexa Ranking". Alexa Internet. Retrieved 29 January 2018.
  2. Dizik, Alina. "Mastering the Finer Points of American Slang". The Wall Street Journal. Retrieved 27 August 2012.
  3. Cuti, Jaymee. "Slang for English Learners". Oregon Public Broadcasting. Archived from the original on 16 June 2012. Retrieved 27 August 2012.
  4. "English, baby! Review". Top Ten Reviews. Archived from the original on 30 October 2012. Retrieved 27 August 2012.
  5. Yan, Ling. "林來瘋 帶動學習英語熱潮". CNA. Retrieved 27 August 2012.
  6. Thomas, Dan. "English, baby! signs up celebs for ELT". Professionals in International Education (PIE). Retrieved 24 August 2012.
  7. Fine, Larry. "NBA stars, celebs help fans learn English on website". Reuters. Retrieved 24 August 2012.
  8. Carolyn, Hastings. "Jason Simms Speaks English, baby!". Cleveland Plain Dealer. Retrieved 27 August 2012.
  9. Davis, Os. "DREAM FACULTY TEAM: EUROPEAN NBA STARS TEACH ENGLISH ONLINE". Ball In Europe. Archived from the original on 30 October 2012. Retrieved 24 August 2012.
  10. Fleming, Ryan. "Slang-Lish". Willamette Week. Retrieved 24 August 2012.
  11. Dubner, Stephen. "What Will Globalization Do to Languages? A Freakonomics Quorum". Freakonomics. Retrieved 27 August 2012.
  12. Thomas, Dan. "English, baby! signs up celebs for ELT/". Professionals in International Education (PIE). Retrieved 24 August 2012.
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