Emily Forbes

Emily Forbes is the founder and chief executive officer (CEO) of Seenit, a platform which allows users to co-create content with employees, fans and journalists. Before founding Seenit in 2014, Forbes worked in film production at Working Title Films.

Emily Forbes
Emily Forbes in 2016
Born1986/1987 (age 32–34)[1]
Alma materChelsea College of Arts
EmployerSeenit
Working Title Films
AwardsForbes 30 Under 30[1]
Websiteseenit.io

Early life and education

Forbes attended Chelsea College of Arts, where she studied film.[2] Her father, David Forbes, is a director at Savills.[3] She went on to study visual communication.[4]

Career

Forbes joined Working Title.[5] She worked on production of feature films for five years.[5] Forbes was working as a documentary maker in South Africa when she had the idea to create Seenit.[6] She was filming a protest when she realised that the content created by the hundreds of onlookers was more powerful than what she could capture.[7] In 2014 Forbes founded Seenit, a platform and app that allows users to collaboratively create content with colleagues.[2][8][9][10][11] It allows organisations to engage with their clients.[5] She won The Next Big Thing at Adtech 2014.[12] She sought funding from the Collider Accelerator, which, alongside a three-month training program, provided her with a business mentor.[7] She received support from BBC Lab UK, Max Warner, Rupert Hambro as well as £40,000 from Creative England.[13][4][14][3]

With Seenit, Forbes won the TechCrunch Disrupt award as well as Forbes 30 Under 30.[15] Seenit has several high-profile users, including Benefit Cosmetics, Bacardi, Vodafone and BBC Earth.[7] Seenit was used by the National Lottery to promote British Athletics, gaining 50% more engagement than their previous content.[7] The app is only accessed by invitation, and clients can push messages to audiences all over the world.[3] They amplify the voices that are most relevant for a company.[16] As of 2018 Seenit has raised £1.5 million and sold £2.3 million of annual subscriptions.[17][18]

She has spoken about the challenges that women entrepreneurs face.[4][19] She took part in the Mayor of London's SVC2UK (Silicon Valley Comes to UK), which included a trade mission of women founders to Silicon Valley.[20][21]

Awards

With Seenit, Forbes won the TechCrunch Disrupt award as well as Forbes 30 Under 30 in 2016.[15] She was included in Business Insider's Coolest UK Women Startup Founders in 2017.[22] She has supported Future Girl Corp, the mentoring and advocacy program launched by Sharmadean Reid and Tabitha Goldstaub.[23]

References
  1. "Emily Forbes". Forbes.
  2. "Inspirational Woman: Emily Forbes | Founder & CEO, Seenit". WeAreTheCity. 2018-04-12. Retrieved 2018-09-25.
  3. "Seenit - the app that gives one person a global film crew of thousands". standard.co.uk. London Evening Standard. Retrieved 2018-09-25.
  4. "We meet Seenit, the most powerful film crew in your pocket, with CEO Emily Forbes - Eyedea - Female Millennials Network". Eyedea - Female Millennials Network. 2017-11-21. Retrieved 2018-09-25.
  5. "Emily Forbes - Elite Business Magazine". elitebusinessmagazine.co.uk. Retrieved 2018-09-25.
  6. "Emily Forbes > Events: Europe 2018 | Speakers / Advertising Week". www.advertisingweek.com. Retrieved 2018-09-25.
  7. "How Emily Forbes created an app to sell crowd content back to brands". This is Money. Retrieved 2018-09-25.
  8. Khan, Presented by Coco; Slaney, produced by Rowan (2017-03-16). "'Breaking up with a co-founder is like a divorce' – Confessions of a Startup". The Guardian. ISSN 0261-3077. Retrieved 2018-09-25.
  9. Maxwell, James Maiki and Peter. "Emily Forbes: Seenit". Emily Forbes: Seenit | LS:N Global. Retrieved 2018-09-25.
  10. "Emily Forbes of Seenit | My Web | The Good Web Guide". Retrieved 2018-09-25.
  11. "Emily Forbes Bio". generalassemb.ly. Retrieved 2018-09-25.
  12. "Emily Forbes – Seenit". DISRUPTS.COM. 2015-10-05. Retrieved 2018-09-25.
  13. Carington, Francesca (2017). "9 toffs who are taking over the tech world". tatler.com. Tatler. Retrieved 2018-09-25.
  14. Vilner, Yoav. "16 London-Based Startups Ready To Take On 2016". Forbes. Retrieved 2018-09-25.
  15. "Speakers-old version | The Times Tech Summit". techsummit.news.co.uk. Retrieved 2018-09-25.
  16. "Emily Forbes | LeadersIn Tech Summit @ London Tech Week". tmt.knect365.com. Retrieved 2018-09-25.
  17. "VIDEO: Seenit founder on what success means for a tech startup". UKTN (UK Tech News). 2017-09-21. Retrieved 2018-09-25.
  18. Lott-Lavigna, Ruby. "Seenit puts a TV crew in your pocket". Retrieved 2018-09-25.
  19. "[Video]A Celebration of the Female Tech Entrepreneur: Finding the Founder in You". www.brighttalk.com. Retrieved 2018-09-25.
  20. "SVC2UK: Female Founders International Visit to Silicon Valley". Mayor's International Business Programme. Retrieved 2018-09-25.
  21. "London-based female founders join Silicon Valley trade mission". www.londonandpartners.com. Retrieved 2018-09-25.
  22. "The 29 coolest female startup founders in the UK". Business Insider. Retrieved 2018-09-25.
  23. "Finding A Technical Cofounder". FutureGirlCorp. Retrieved 2018-09-25.
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