Emily Forbes

Emily Forbes is the founder and chief executive officer (CEO) of Seenit, a platform which allows users to co-create content with employees, fans and journalists. Before founding Seenit in 2014, Forbes worked in film production at Working Title Films.

Emily Forbes
Emily Forbes in 2016
Born1986/1987 (age 32–34)[1]
Alma materChelsea College of Arts
EmployerSeenit
Working Title Films
AwardsForbes 30 Under 30[1]
Websiteseenit.io

Early life and education

Forbes attended Chelsea College of Arts, where she studied film.[2] Her father, David Forbes, is a director at Savills.[3] She went on to study visual communication.[4]

Career

Forbes joined Working Title.[5] She worked on production of feature films for five years.[5] Forbes was working as a documentary maker in South Africa when she had the idea to create Seenit.[6] She was filming a protest when she realised that the content created by the hundreds of onlookers was more powerful than what she could capture.[7] In 2014 Forbes founded Seenit, a platform and app that allows users to collaboratively create content with colleagues.[2][8][9][10][11] It allows organisations to engage with their clients.[5] She won The Next Big Thing at Adtech 2014.[12] She sought funding from the Collider Accelerator, which, alongside a three-month training program, provided her with a business mentor.[7] She received support from BBC Lab UK, Max Warner, Rupert Hambro as well as £40,000 from Creative England.[13][4][14][3]

With Seenit, Forbes won the TechCrunch Disrupt award as well as Forbes 30 Under 30.[15] Seenit has several high-profile users, including Benefit Cosmetics, Bacardi, Vodafone and BBC Earth.[7] Seenit was used by the National Lottery to promote British Athletics, gaining 50% more engagement than their previous content.[7] The app is only accessed by invitation, and clients can push messages to audiences all over the world.[3] They amplify the voices that are most relevant for a company.[16] As of 2018 Seenit has raised £1.5 million and sold £2.3 million of annual subscriptions.[17][18]

She has spoken about the challenges that women entrepreneurs face.[4][19] She took part in the Mayor of London's SVC2UK (Silicon Valley Comes to UK), which included a trade mission of women founders to Silicon Valley.[20][21]

Awards

With Seenit, Forbes won the TechCrunch Disrupt award as well as Forbes 30 Under 30 in 2016.[15] She was included in Business Insider's Coolest UK Women Startup Founders in 2017.[22] She has supported Future Girl Corp, the mentoring and advocacy program launched by Sharmadean Reid and Tabitha Goldstaub.[23]

gollark: Each kitchen sink pack usually has maybe 5-10 "main" mods.
gollark: Which, then?
gollark: "I want to download this modpack.Oh look, each mod author wants £1"
gollark: Not really.
gollark: I'd be fine with "ads relevant to search query" or "ads relevant to current page on site" but they now want to track everyone across the web, target excessively, and wave animations in your face above the content.

References

  1. "Emily Forbes". Forbes.
  2. "Inspirational Woman: Emily Forbes | Founder & CEO, Seenit". WeAreTheCity. 2018-04-12. Retrieved 2018-09-25.
  3. "Seenit - the app that gives one person a global film crew of thousands". standard.co.uk. London Evening Standard. Retrieved 2018-09-25.
  4. "We meet Seenit, the most powerful film crew in your pocket, with CEO Emily Forbes - Eyedea - Female Millennials Network". Eyedea - Female Millennials Network. 2017-11-21. Retrieved 2018-09-25.
  5. "Emily Forbes - Elite Business Magazine". elitebusinessmagazine.co.uk. Retrieved 2018-09-25.
  6. "Emily Forbes > Events: Europe 2018 | Speakers / Advertising Week". www.advertisingweek.com. Retrieved 2018-09-25.
  7. "How Emily Forbes created an app to sell crowd content back to brands". This is Money. Retrieved 2018-09-25.
  8. Khan, Presented by Coco; Slaney, produced by Rowan (2017-03-16). "'Breaking up with a co-founder is like a divorce' – Confessions of a Startup". The Guardian. ISSN 0261-3077. Retrieved 2018-09-25.
  9. Maxwell, James Maiki and Peter. "Emily Forbes: Seenit". Emily Forbes: Seenit | LS:N Global. Retrieved 2018-09-25.
  10. "Emily Forbes of Seenit | My Web | The Good Web Guide". Retrieved 2018-09-25.
  11. "Emily Forbes Bio". generalassemb.ly. Retrieved 2018-09-25.
  12. "Emily Forbes – Seenit". DISRUPTS.COM. 2015-10-05. Retrieved 2018-09-25.
  13. Carington, Francesca (2017). "9 toffs who are taking over the tech world". tatler.com. Tatler. Retrieved 2018-09-25.
  14. Vilner, Yoav. "16 London-Based Startups Ready To Take On 2016". Forbes. Retrieved 2018-09-25.
  15. "Speakers-old version | The Times Tech Summit". techsummit.news.co.uk. Retrieved 2018-09-25.
  16. "Emily Forbes | LeadersIn Tech Summit @ London Tech Week". tmt.knect365.com. Retrieved 2018-09-25.
  17. "VIDEO: Seenit founder on what success means for a tech startup". UKTN (UK Tech News). 2017-09-21. Retrieved 2018-09-25.
  18. Lott-Lavigna, Ruby. "Seenit puts a TV crew in your pocket". Retrieved 2018-09-25.
  19. "[Video]A Celebration of the Female Tech Entrepreneur: Finding the Founder in You". www.brighttalk.com. Retrieved 2018-09-25.
  20. "SVC2UK: Female Founders International Visit to Silicon Valley". Mayor's International Business Programme. Retrieved 2018-09-25.
  21. "London-based female founders join Silicon Valley trade mission". www.londonandpartners.com. Retrieved 2018-09-25.
  22. "The 29 coolest female startup founders in the UK". Business Insider. Retrieved 2018-09-25.
  23. "Finding A Technical Cofounder". FutureGirlCorp. Retrieved 2018-09-25.
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