Elena Velez

Elena Velez is an American fashion designer and artist based in New York City.[1] Her work is known for its non traditional synthesis of metalsmith and high fashion. Dressing celebrities including Solange Knowles,[2] Grimes,[3] Charli XCX,[4] Arca,[5] Lil Miquela,[6] Brooke Candy,[7] Kim Petras,[6] Charlotte Lawrence,[8] and Caroline Polachek,[9] her recent collaborations include custom tour looks for music artists such as Kali Uchis,[10] Ariana Grande,[11] and Halsey.[11] Velez was named by I-D Magazine in 2018 as one of five under the radar designers to discover at New York Fashion Week after first gaining viral success on VFILES Season 10 Runway.[12]

Elena Velez
Elena Velez Headshot 2018
Born
Elena Mariana Velez

(1994-09-10) September 10, 1994
Milwaukee, Wisconsin
Alma materCentral Saint Martins, Parsons School of Design
OccupationFashion Designer
Partner(s)Andreas Emenius

Early life & Inspiration

Described by Vogue as a "unique take on deconstruction,[13] Velez's current work is inspired by the historic craftsmanship and manufacturing legacy of the American rustbelt and is the product of collaboration with local metalsmith artisans to revisit the regional craft.[14] Central themes in her work include deconstruction,[15] unconventional femininity,[16] and alternative construction methods, which include "salvaged" and "site-specific materiality".[17] Velez coins her visual identity as "aggressively delicate".[18] Of Puerto Rican heritage[15] but raised in Milwaukee, Wisconsin, Velez claims in recent interviews that the "industrial" nature of her "nontraditional upbringing" as the only child to a single mother who is a ship's captain on the Great Lakes influenced her current artistic identity, which she says draws heavily on "the relationship between femininity and force".[19] With a beginning interest in design from early childhood, the first documentation of her developments appear in local TV news as a teenager in 2010.[20]

Career

Velez studied at Parsons Paris from 2013-2015 and graduated from Parsons School of Design in 2018[21] with a BFA in fashion design and minor in creative entrepreneurship.[1] Additionally in 2020 she received a Graduate Diploma in fashion design from Central Saint Martins in London.[1] Her BFA thesis collection was shown at VFILES Season 10 Runway,[13] and London Fashion Week, as a guest of the Swedish Fashion Council.[22] In 2019 Velez's work was exhibited as a Teen Vogue 2019 Generation Next designer curated by Editor in Chief of Vogue Magazine's Anna Wintour, and Editor in Chief of Teen Vogue's Lindsey Peoples Wagner as “a designer representing the future of fashion”.[23] Her work has received coverage in Business of Fashion,[24] Women's Wear Daily,[25] WGSN,[26] Vogue,[27] Vogue Runway,[13] i-D Magazine,[12] Dazed,[28] Numero Berlin,[2] Paper Magazine,[15] Office Magazine,[18] Schön!,[29] CNN Style,[30] and New York Times The Cut.[31]

Elena Velez with Anna Wintour and Lindsay Peoples Wagner at Teen Vogue Generation Next showcase, 2019

Awards & Showcases
  • Teen Vogue Generation Next, New York 2019
  • VFILES Season 10 Runway, New York 2018 [32]
  • Swedish Fashion Council CTF Award, London 2018 [33]

Collections
  • Homecoming, 2019 [34]
  • Vessel, 2019 [16]
  • _And Carry On, 2018 [17]
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References
  1. "statement | contact". elenavelez. Retrieved 2020-03-07.
  2. "Solange Knowles covers Numéro Berlin Spring/Summer 2019 by Marcus Cooper". fashionotography. 2019-07-19. Retrieved 2020-03-07.
  3. "Cover Story: Grimes is ready to play the villain". Crack Magazine. Retrieved 2020-03-07.
  4. "What Charli XCX Learned in the 5 Years Between New Albums". eonline. 14 September 2019.
  5. "In conversation with Arca". GLAMCULT.COM. Retrieved 2020-04-07.
  6. "@_elenavelez • Instagram photos and videos". www.instagram.com. Retrieved 2020-07-10.
  7. "Sweet Like (Brooke) Candy". Notion. 2018-11-07. Retrieved 2020-03-07.
  8. "Notion (@notion) posted on Instagram: "You could say a career in Hollywood was inevitable for the Los Angeles darling, @charlotteslawrence featured in Notion 86, who is the…" • Feb 5, 2020 at 6:00pm UTC". Instagram. Retrieved 2020-07-16.
  9. Hahn, Rachel. "Caroline Polachek Is Bringing Back Pirate Style for Her Latest Video". Vogue. Retrieved 2020-03-07.
  10. "Jorja Smith and Kali Uchis: The Duo You Need". Seattle Music News. 2019-05-22. Retrieved 2020-03-07.
  11. "Meet the Milwaukee designer dressing Solange, Grimes, Kali Uchis and others". 88Nine Radio Milwaukee. Retrieved 2020-03-07.
  12. Ongley, Hannah (2018-09-05). "5 under-the-radar designers to discover at nyfw". i-D. Retrieved 2020-03-07.
  13. "VFiles Spring 2019 Ready-to-Wear Fashion Show". Vogue. Retrieved 2020-03-07.
  14. Hauer, Sarah. "This Milwaukee native has designed clothes for Ariana Grande, Halsey and Solange even before finishing school". Milwaukee Journal Sentinel. Retrieved 2020-03-07.
  15. "The Puerto Rican Designer Finding Inspiration in War-Torn Society". PAPER. 2018-07-24. Retrieved 2020-03-07.
  16. "vessel". elenavelez. Retrieved 2020-03-07.
  17. "_and carry on". elenavelez. Retrieved 2020-03-07.
  18. "Aggressively Delicate". Office Magazine. 2020-01-29. Retrieved 2020-03-07.
  19. Hairston, Tahirah. "Meet The Designer Challenging The Idea of Femininity With Her Utilitarian Designs". Teen Vogue. Retrieved 2020-03-07.
  20. "Elena Velez - Teenage Fashion Designer". YouTube.
  21. "2018 ELENA VELEZ". Parsons School of Design.
  22. Wightman-Stone, Danielle (2018-09-11). "First Challenge the Fabric Award to launch at LFW". fashionunited.uk. Retrieved 2020-03-07.
  23. Hairston, Tahirah. "Meet Teen Vogue's Generation Next — 6 Designers That Represent the Future of Fashion". Teen Vogue. Retrieved 2020-03-07.
  24. "VFiles Names Participating Designers and Launches Own Line". The Business of Fashion. 2018-08-09. Retrieved 2020-03-07.
  25. Mercer, Emily (2018-09-06). "VFiles RTW Spring 2019". WWD. Retrieved 2020-03-07.
  26. "User Login | WGSN | Creating Tomorrow". WGSN | Creating Tomorrow | Trend Forecasting & Analytics. Retrieved 2020-03-07.
  27. "Снятся ли андроидам электроовцы? – новая бьюти-съемка Vogue UA". Vogue UA. Retrieved 2020-03-07.
  28. "VFiles kicks off NYFW with Lil' Kim, a kiss cam, and its debut RTW line". Dazed. 2018-09-06. Retrieved 2020-03-07.
  29. "ultraterrena". Schön! Magazine. Retrieved 2020-03-07.
  30. Jennings, Helen. "Power, not fantasy: The young designers using lingerie as inspiration". CNN. Retrieved 2020-05-13.
  31. Colyar, Brock (2019-02-07). "156 Designers on Their Fall/Winter Inspirations". The Cut. Retrieved 2020-03-07.
  32. "The VFILES Show designer Elena Velez is making metal corsets and garments from military parachutes". @vfiles. 2018-09-12. Retrieved 2020-03-08.
  33. "The CTF Award". thepinkprince. Retrieved 2020-03-08.
  34. "homecoming". elenavelez. Retrieved 2020-03-07.
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