David Kennedy (advertising)

David Kennedy (born 1939) is an American advertising executive who co-founded Wieden+Kennedy (W+K). He and Dan Wieden were listed as number 22 on the Advertising Age 100 ad people of the 20th century.

Early life

Kennedy graduated from University of Colorado at Boulder with a fine art degree in 1962.[1][2] In 1962, he moved to Chicago to work in the advertising industry.[2] The following year he married Kathleen Murphy, with whom he had five children.[2] During the '60s and '70s he worked for Leo Burnett Worldwide and Young & Rubicam in Chicago before moving to Portland, Oregon in 1979.

Wieden+Kennedy

He met Dan Wieden at the ad agency of McCann-Erickson in Portland while working on the Nike, Inc. account in 1980. They took Nike with them as a client in 1982 and remain the agency of record.[2] Kennedy retired in December 1993,[3] [4] but continues to work part-time on the American Indian College Fund, a pro bono account for W+K.[2] In retirement he makes metal sculptures and resides in Clackamas County southeast of Oregon City.[2]

References

  1. Horton, Cleveland (April 13, 1992). Wieden & Kennedy: Keeping Ad Game Fresh. Advertising Age
  2. Row, D.K. (January 30, 2010). "Profile: David Kennedy of Portland's Wieden+Kennedy ad agency". The Oregonian. Retrieved 1 February 2010.
  3. Elliott, Stuart (June 2, 1993). Wieden & Kennedy Co-Founder Resigns The New York Times
  4. Feder, Barnaby J. (August 17, 1994). Wieden Broadens Creative Team. The New York Times


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