Crocmedia

Crocmedia is an Australian-American radio and TV distribution company established in 2006 by journalists James Swanwick and Craig Hutchison.[1][2]

Crocmedia
Formation2009 (2009)
TypeBroadcast, online
HeadquartersMelbourne, Victoria
CEO
Craig Hutchison
Websitecrocmedia.com.au

History

Crocmedia was formed in 2006 in the US as PR company selling entertainment and news content. Now focussing on sport, the company produces content relating to AFL, soccer, rugby league, golf and racing which is broadcast on hundreds of radio stations across Australia. Unlike most broadcasters, Crocmedia owns no stations but instead relies on content deals and adverting to generate revenue.[1]

The company entered the mainstream in late 2009 when it was announced that it would operate a live AFL radio service that would be syndicated throughout regional areas. Many regional broadcasters, including Ace Radio stations, 3BA, 3NE and Edge FM, replaced their existing feed – typically 3AW or Triple M – with the new Crocmedia feed. Crocmedia achieved further publicity by signing veteran broadcasters Sandy Roberts and Rex Hunt to provide commentary.

Crocmedia operates a daily sports news service, called Sportsday, which is carried on several regional broadcasters. It generated controversy in Albury-Wodonga when 2AY announced that it would replace the popular 3AW program Sports Today with Sportsday.[3] Crocmedia came to an agreement with 3AW in 2017 to have its Sportsday program broadcast in Melbourne on 3AW, with Sports Today hosts Gerard Healy and Dwayne Russell joining the program.

Crocmedia owns broadcast rights AFL, A-League and W-League matches and Socceroos and Matildas home games.[4] In 2016, it signed a $10 million six-year deal with the AFL for the national radio broadcasting rights for all AFL games.[1]

Details of a proposed merger between Crocmedia and 1116 SEN owner Pacific Star Network were confirmed in January 2018. Under the plan which is still to be approved by shareholders, existing Crocmedia CEO Craig Hutchison would become the largest shareholder and CEO of the merged company.[2][4]

Crocmedia received attention in January 2015, after the Federal Circuit Court fined the company $24,000 for breaching the minimum wage conditions of two employees. Judge Riethmuller branded Crocmedia’s actions as ‘exploitative’.[5]

In July 2019, Crocmedia has purchased 23 narrowband radio licences across Australia including Sydney, Brisbane, Perth, Gold Coast, Darwin and Alice Springs.

Programmes

Radio

Television
gollark: Or if they have orbital laser backup, like all modern bees do.
gollark: Protocol Π2-ψ being activated.Insert rhyme with activated after this:
gollark: Do not expose your bees to liberal thought. Bees know that the iron guide of the queen is good for the hive. But what happens if you make the bees socialist? What happens? They will overthrow the class system! They will say workers and soldiers are equal, even if it is not so! There will be hive anarchy everywhere! The bees will work for pleasure and not for the hive, which is very anarchistic! Socialism is bad for bees.
gollark: Wrong.
gollark: There are no rules to English spelling/pronounciationBecause English is composed of other languages from many a nation.

References
  1. Murfett, Andrew (2017-03-09). "Despite many setbacks, Craig Hutchison has become a major player in TV sport". The Sydney Morning Herald. Retrieved 2018-01-17.
  2. Pierik, Jon (2018-01-08). "Craig Hutchison to be biggest shareholder in SEN in Crocmedia deal". The Age. Retrieved 2018-01-17.
  3. Bunn, Anthony (22 March 2010). "2AY dumps Sports Today for Craig Hutchison show". The Border Mail. Fairfax Regional Media. Retrieved 31 May 2015.
  4. "Crocmedia and Pacific Star Network confirm merger details". Mumbrella. 2018-01-09. Retrieved 2018-01-17.
  5. Ma, Wenlei (3 February 2015). "Unpaid internships could be a thing of the past". News.com.au. News Corp Australia. Retrieved 31 May 2015.
  6. AFL Live Markets http://www.afl.com.au/staticfile/AFL%20Tenant/AFL/Files/AFLLive2013CoverageMap.pdf
  7. "AFL Live expands". Radio Today. 6 March 2014. Retrieved 31 May 2015.
  8. "Archived copy". Archived from the original on 2015-09-28. Retrieved 2015-09-28.CS1 maint: archived copy as title (link)
  9. "Archived copy". Archived from the original on 2015-09-28. Retrieved 2015-09-28.CS1 maint: archived copy as title (link)
  10. "Archived copy". Archived from the original on 2015-09-28. Retrieved 2015-09-28.CS1 maint: archived copy as title (link)
  11. "Archived copy". Archived from the original on 2015-09-28. Retrieved 2015-09-28.CS1 maint: archived copy as title (link)
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