Commercial character design

Commercial character design is the process of creating a character and utilising it to enhance or publicise a commercial entity through design.

Design process

Examples of characters which have been designed to be used in a commercial application are found throughout the modern world, on advertisement billboards, murals, graphic marketing within interior spaces and within recent years, as animations on the Internet. A character can appear in two dimension (2D) or as a three-dimensional design (3D) as modelled using a computer or traditionally sculpted. Commercial entities use characters which are designed to embody a brand image or enhance a sales campaign.

Well-known designers

Well known design companies include:


gollark: If you just started f�q��-���`1�*�Bޯ���h�A�H�Z���5L�ܰ�2�?��!D��Նg;���T�.���RBo.=�ݫʜL�{B 4\~� D����|�I2��%C��:��X8�F�� or something then you would break rules but not be able to communicate.
gollark: I mean, you're obviously sticking to rules like "writing English" to some extent so you can actually communicate with us.
gollark: You "can" break rules quite frequently. That doesn't mean it's sensible to.
gollark: Probably not people who violate ALL rules, but ones who violate *some subset* of them in interesting ways.
gollark: If you go out of your way to do exactly the opposite of what "rules" say, they have as much control over you as they do on someone who does exactly what the rules *do* say.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.