Claudia-Liza Armah
Claudia-Liza Armah (née Vanderpuije; born 5 April 1979) is a British newsreader of Ghanaian descent. She has worked for Sky News on several occasions and also hosted the BBC programme 60 Seconds. Since its launch in 2014, she has worked for the London Live television channel,[1] where she hosts Headline London at lunchtime.[2]
Armah grew up in West Kensington and attended Queen Mary College. She worked at Time FM in Romford, then as an assistant to the news editor at ITN News and at the Press Association; her first presenting job was at Vox Africa. Before hosting 60 Seconds she worked for BBC Look East;[3] she has also presented on BBC News interactive.[4]
Since January 2018, she's presented 5 News Tonight (Monday–Friday), 5 News at 5 (Fridays) and from June to August 2018, guest hosting a few editions of The Wright Stuff between Matthew Wright's departure and Jeremy Vine's arrival.
Claudia-Liza attended a Star 100 event in 2017[5] – an event that promotes Ghanaian interests in the UK. She came to talk about her path to becoming a broadcaster. She told the audience that she has Ga heritage, shared a career strategy she used to net her first job after becoming a mum at age 23. In the days before the internet was so widely accessible, Claudia-Liza would collect contacts of all the media stations in London and approach them. She used her 10% rule, which hinged on the assumption that at least 10% of the companies she has approached would respond to her.[6]
References
- Hamilton, Davina (6 March 2015). "Ghana's golden girls". The Voice.
- Midgley, Neil (31 March 2014). "London Live: A revolution in TV is coming to a small screen near you: Claudia-Liza Armah brings her local knowledge to new TV station London Live". Radio Times.
- Hatfield, Stefano (17 March 2014). "An Eye for Life in the Fast Lane". Evening Standard. p. 49 – via Questia.
- Sweney, Mark (11 December 2013). "London Live unveils 'multicultural' news and current affairs anchors". The Guardian.
- "Star 100". star100.org. Retrieved 22 June 2019.
- "Claudia's 10% rule". msbwrites.co.uk. 2017-03-10. Retrieved 22 June 2019.