Boomerang (JoJo Siwa song)
"Boomerang" is the debut single by American dancer, singer, actress, and YouTube personality JoJo Siwa. "Boomerang" was written by Griffith Frank, Heather Miley, Jordan Richman, and Siwa. Jordan Richman produced the record with Heather Miley as co-producer. The song was released as a digital single on May 6, 2016.[3][2][4]
"Boomerang" | ||||
---|---|---|---|---|
![]() | ||||
Single by JoJo Siwa | ||||
Released | May 6, 2016[1] | |||
Recorded | July–November 2015 | |||
Studio | The Firestation Recording, West Los Angeles, California | |||
Genre | Teen pop, pop rap | |||
Length | 3:26[1] | |||
Label | JoJo Siwa Entertainment | |||
Songwriter(s) |
| |||
Producer(s) | Jordan Richman (producer), Heather Miley (co-producer)[2] | |||
JoJo Siwa singles chronology | ||||
| ||||
Music video | ||||
"Boomerang" on YouTube |
Musical style and lyrics
It is an upbeat song that deals with the issue of cyberbullying. The song's message is to achieve a triumph over online bullies.[3][2][4]
Music video
The music video directed by Monseé Wood was released on May 17, 2016. As of May 26, 2020, the music video had been viewed on YouTube over 880 million times.[5] The video features Jessalyn Siwa (her mother) and the former Dance Moms cast. As of May 26, 2020, it has over 4 million likes and 900 thousand dislikes.[6]
Commercial performance
On February 24, 2017, the single was certified Gold by the Recording Industry Association of America (RIAA).[7] On August 31, 2017, the song was certified Platinum by the RIAA.[7]
Certifications
Region | Certification | Certified units/sales |
---|---|---|
United States (RIAA)[7] | 2× Platinum | 2,000,000![]() |
|
References
- "Boomerang - Single by JoJo Siwa on Apple Music". Retrieved 2017-03-24.
- "'Dance Moms' Star JoJo Siwa Takes on Bullying in 'Boomerang': Exclusive First Listen". Billboard. 2016-05-06. Retrieved 2017-03-19.
- "JoJo Siwa's "Boomerang" Has A Very Special Message For The 'Dance Moms' Star & Her Fapublisher=Bustle". 2016-05-24. Retrieved 2017-03-19.
- "JoJo Siwa Confronts Bullying In New Single "Boomerang"". BSCkids. Boomtron LLC. 2016-05-10. Retrieved 2017-03-24.
- "Omaha native finds big success in entertainment". KMTV.com. 2017-05-16. Retrieved 2017-03-24.
- https://www.youtube.com/watch?v=ypPSrRYOAj4
- "American single certifications – JoJo Siwa – Boomerang". Recording Industry Association of America. Retrieved February 5, 2020. If necessary, click Advanced, then click Format, then select Single, then click SEARCH.