Blue Band (brand)

Blue Band (known as Rama in Germany) is a brand of margarines, cheese spread and vegetable fat spreads.[1] A Dutch brand developed by Van den Bergh[2] it remains widely available in Germany, where it has been sold since 1924. It is produced by Upfield except in southern Africa, and by Remgro-owned Siqalo Foods in southern Africa.

Blue Band
Product typePrivate
OwnerUpfield or Siqalo Foods
MarketsInternational
Previous ownersUnilever

History

Blue Band was developed as a premium quality margarine.[3]

Blue Band is sold in 65 countries — and are called Bonella, Country Crock, Doriana, Dorina, Imperial, La Perfecta, Maizena, Milda, Mirasol, Planta, Planta Fin, Primavera, Rama, Sana, Stork, Tulipan, and Vitam. [4]

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References

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