B'Twin

B’TWIN is a trademark under which the French Decathlon sells bicycles and accessories.[1]

A B'TWIN bicycle

The bicycles are produced by several manufacturers in Asia and Europe. In 2010, a small part of the assembly process has been relocated to France. Since 2008, more than 1 million bicycles were produced in Portugal. They also sell bike accessories and parts for budget prices.

In March 2018, Decathlon revealed that it was planning to drop the B’Twin name completely [2] Over the coming year or so the B’Twin name will be consigned to kids’ bikes only, as part of a branding shake-up that will see numerous new bikes launched, targeting a huge range of riders including both road and mountain bikers.[3]

Ranges

B'Twin's product ranges include:

  • Riverside/Original - entry-level hybrid bikes
  • Triban - road bikes[4] including some UCI approved models
  • Rockrider - mountain bikes
  • Elops - Classic city bikes pedal or electric models
  • Long distance city bikes - Bikes built for long distance rides only pedal powered
  • Tilt - Budget folding bikes pedal powered and electric powered model available
  • Kids city bikes - City bikes designed for kids different models with different names like "POPLY" "MISTIGIRL" and "RACINGBOY" available
  • Atb bikes - All terrain bikes
  • Nework - active urban bikes

References
  1. "A Brief History of B'TWIN". DecathlonUK.
  2. https://www.cyclingweekly.com/news/product-news/triban-bikes-371063
  3. https://www.bikeradar.com/news/tribans-new-rc500-and-rc520-are-uk-friendly-and-surprisingly-cheap/
  4. Cycling Weekly http://www.cyclingweekly.com/editors-choice/btwin-triban-540-2-358136
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