Auctiva

Auctiva is an eBay auction management system that was founded in 1998. One of the original members of the eBay Developer Council, Auctiva has provided sellers and merchants with tools designed to help increase their sales volume on eBay. Jeff Schlicht, who founded Auctiva, wrote a program to automate the task of placing listings on eBay. After giving the software to friends and family who enjoyed the convenience it provided, he formed Auctiva, which is used by individuals and businesses attempting to conduct e-commerce through eBay.[2][3]

Auctiva
The Auctiva home page
Type of businessPublic
Type of site
eBay Assistant
Available inEnglish
Founded1998
Headquarters
Chico, California
,
United States
ProductsAuctiva, Sellathon, KickItBack, Auctiva Commerce, Auction Sentry, AuctionSniper.com
Employees75
URLwww.auctiva.com
Alexa rank 4,393 (April 2014)[1]

Effective July 1, 2009, Auctiva will offer both free and fee-based services, including: free image hosting up to 1GB (about 10,000 images), auction gallery, auto-relisting, billing support, automatic seller-to-buyer e-mails, free picture uploads, scheduled listings, listing designer, supersizing pictures, and consignment support. Pricing plans range from free to $19.95 per month. Auctiva participates in the eBay affiliate program.

History
  • 2011: Auctiva was purchased by the Chinese giant Alibaba.
  • 2014: Auctiva is participating in the development of a new e-Commerce platform with Alibaba called 11 Main.
  • 2015: 11 Main is disbanded and Auctiva becomes part of the OSP company, alongside OpenSky, Vendio and Storenvy. OSP is backed by the Alibaba Group.[4]

Notes and references
  1. "Auctiva.com Site Info". Alexa Internet. Retrieved 2014-04-01.
  2. "5 questions with Jeff Schlicht of AuctionSniper.com", www.newsreview.com, 2002-10-03. Retrieved on 2008-03-24.
  3. "Auctiva – Fact Sheet" Archived March 7, 2008, at the Wayback Machine
  4. "Alibaba Rethinks Its US E-Commerce Strategy, Folds 11 Main, Other U.S. Holdings Into OpenSky"
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